Laura Beussman

Meet a dynamic marketing powerhouse who's revolutionizing the way businesses approach growth. As the Senior Vice President of Marketing at CallRail, a thriving PLG company boasting over $100M in revenue, this seasoned leader orchestrates a marketing engine that generates an impressive 99% of all company leads.

With over 15 years of transformative industry experience, they masterfully direct all facets of marketing operations, from product and partner marketing to growth initiatives and strategic project management. At the helm of a high-performing 30-person marketing team, they've cultivated an environment where data-driven decision-making meets creative excellence, consistently delivering successful go-to-market strategies across all products and segments.

Their leadership philosophy centers on fostering a collaborative culture where cross-functional teamwork thrives and future marketing leaders are developed through mentorship and data-informed practices. Before making their mark at CallRail in 2021, they brought their expertise to prominent roles including VP of Marketing at Social Solutions, and held key marketing and pricing leadership positions at industry giants Blackbaud and Dell.

A proud graduate of both Texas A&M and the University of Wisconsin, they balance their professional achievements with a rich personal life. When not driving marketing innovation, they can be found exploring new destinations, cheering on their favorite football teams, diving into a good book, or sharing their passion for the arts with family.