Laura Marie Dolan

Laura Dolan is a global content marketing leader with 20 years of experience developing content and digital marketing strategies that strengthen brands, generate demand, and drive measurable business growth.

Her expertise spans content production, short-form copywriting, long-form content such as e-books, white papers, and case studies, as well as digital marketing, email marketing, social media, web editing, analytics, HTML, podcast and video production, SEO, and budgeting.

She has supported B2B SaaS companies ranging from small businesses to global enterprises across diverse industries, including architecture and engineering, energy, construction, manufacturing, supply chain, food and beverage, education, dual diagnosis - mental health and addiction, clinical trials, medical, real estate, telecommunications, pet products, and more.

Currently, Dolan works as a contract Social Media Marketing Consultant with Ethic Agency, providing social media marketing and consulting services to three clients. Her responsibilities include managing content calendars, refining AI-generated copy, coordinating creative assets, and overseeing publishing workflows to maintain brand consistency and support strategic marketing objectives.

Throughout her career, Dolan has held marketing and content leadership positions with companies including Loftware, Autura, formerly TRAXERO,, and Optimizely. At Loftware, where she served as Director of Digital Marketing, she helped increase the company's LinkedIn audience by 7.1% year over year and expand website engagement to 60,000 users, 231,000 page views, and two million tracked events.

At Autura, a software company serving the towing industry, she increased social media engagement by 200%, developed sales collateral, attended industry trade shows, and produced customer testimonial videos. She also launched a branded podcast that exceeded 3,000 annual downloads, demonstrating her ability to connect audiences with relevant industry content through multiple channels.

Her experience includes working with global teams, collaborating across departments, leading creative initiatives, analyzing campaign performance, and applying artificial intelligence tools to improve content production and personalization.

She is also certified in generative and agentic AI, reflecting her commitment to evolving marketing technologies and innovative content strategies.

Dolan holds a Bachelor of Arts in Literature/Writing with a minor in Communication from the University of California, San Diego, and an Associate in Arts in Transfer Studies from San Diego Miramar College.

She continues to expand her knowledge of content marketing, digital strategy, SEO, and artificial intelligence while pursuing opportunities to contribute her expertise to organizations that value strategic communication and measurable results.

Beyond her professional career, Dolan is actively involved in nonprofit organizations, having served as Vice President of Marketing for The Alliance Chorus and as a board member at large for the Dogwood Blossoms Chorus, associated with the Barbershop Harmony Society and Sweet Adelines International, respectively.

She has also volunteered as a certified weather spotter with the National Weather Service, supporting community safety during severe weather events.

Through her professional leadership and volunteer service, Dolan demonstrates a commitment to creativity, collaboration, continuous learning, and making a meaningful contribution to the organizations and communities she serves.