Lindsay Dow

I would say just kind of taking it all in and being a good communicator. On the marketing side, like, when you're in marketing leadership a lot of that stems from communication. So, what we're putting out externally for the world to see, but then also what I'm communicating to ownership, what I'm communicating to our executive team on what's happening on the marketing side, and the collaboration piece, and being able to work as a team, because we all have the same goals, and that's to be successful with our business. So I feel like communication is probably my biggest attribute, in what I see is, you know, what's lined up for success for me is just being able to communicate at the end of the day.

I think the best career advice would be just give it a shot. Just, you know, if you're not happy where you're at, if you feel bogged down, if you feel anxious to go to work, if you're not happy and it's a consistent trend, make the leap and try something else. That's what I did after 14 years with the same company, and it was scary. But it, you know, it paid off. So, I would say for people feeling stuck, feeling anxious, not liking their day-to-day, is go back to school, or look for something that you will enjoy every single day.

In our field, I would say it's probably on more so the education side, is for us being able to convey, you know, what the opportunity looks like for students. It's a non-conventional kind of education route, it's a trade route, so it's really for those students who know college isn't the route for them, they want to get into the trades. And us being able to convey on our side, you know, you can see success. We set you up for success. Here's what you'll get out of our programs. You know, here's what we do to ensure that you're stepping into a successful career in the field. So I think it's a lot of people still have that perception of, you know, going to cosmetology school or barbering school or aesthetic school is not a good job, but we, you know, we train those students to become business owners, to be successful at the end of it, so I think it's just kind of breaking that mold a little bit. The biggest thing is you're not going into $100,000 worth of debt. I mean, you're getting through your program in a year, and you're starting your career before your peers in college. So, I think it's just kind of breaking that stereotype a little bit in our field.

I think what I value most is kind of like what we touched on, is being able to kind of turn that work mode off when I'm done at the office, or when I'm working from home, I'm shutting my laptop, and I'm turning kind of that piece of my day off, and then really translating it into, like, the personal side, and spending time with family, and so it's kind of transition, and it's been such a blessing because my company really does value that. Like, if you're not working, you're spending time with your family. Don't work after hours. Don't work all night long. Your family is important, your personal life is important, so I'm really fortunate to work for a company that values that.