Lindsay Lenard

Creative leader and product designer with a strong background in brand design, digital product development, and creative direction. Currently serving as Co-Founder & Product Designer at Horse Spot, I am building a cloud-based platform that supports equestrian communities worldwide—helping riders, organizers, and enthusiasts connect, compete, and grow the sport at every level.

With experience as an Associate Creative Director at OLIVER Agency, I have led high-impact creative work for global clients, blending strategy, storytelling, and design execution to deliver compelling brand experiences. My work spans product design, branding, and digital ecosystems, with a focus on creating intuitive, visually engaging solutions.

I’ve also contributed as a Lead Product Designer and Brand Designer across freelance and agency roles, delivering successful projects for major clients, including approved-first-round branding for pharmaceutical campaigns and scalable design systems for digital platforms.

In addition to my industry work, I am passionate about mentoring and teaching, having trained emerging creatives in tools like Adobe Creative Suite and Figma—helping shape the next generation of designers.

I thrive at the intersection of creativity, technology, and user experience, building brands and products that are both beautiful and functional.