Lindsay Peer

I am a marketing and customer experience leader with over a decade of experience in sales enablement, content management, and event operations, currently serving as CX Marketing Manager at GovSpend, a role I have held since June 2025, where I lead customer experience marketing initiatives and drive engagement strategies.

Prior to this role, I spent nearly ten years at S&P Global in progressively responsible roles, including Senior Team Lead for Global Marketing for over two years, where I provided comprehensive training to frontline teams on sales enablement platforms, designed and developed account-based engagement microsites, authored documentation and conducted tailored training sessions, monitored content utilization metrics, orchestrated the management of diverse content items across Highspot, Vidyard, Pathfactory, and website asset managers, engineered streamlined processes, and built custom copywriting and copyediting AI prompts. I also served as Manager of Customer Experience for nearly two years, where I successfully orchestrated the seamless integration of Highspot across all client-facing teams, spearheaded the development of a robust certification program, and diligently led and mentored a dynamic team. I served as Customer Experience Specialist for Migration and Retention for nearly two years, where I engineered efficient processes, spearheaded the successful integration of new technology, pioneered the development of a pilot certification program, conceptualized and executed impactful marketing campaigns, and took ownership of in-platform communication processes.

Earlier in my career, I served as Senior Specialist in Event Operations for over two years, where I innovatively developed streamlined processes, created comprehensive training documents, curated compelling content for the Strategic Events Hub Page, managed budgets for client events, and demonstrated expertise in event software platforms including Cvent and On24. I also served as Operations Specialist for nearly two years, where I orchestrated seamless event logistics, selected venues, coordinated room blocks, rebranded presentations, and provided comprehensive training to new associates.

Before joining S&P Global, I served as Associate in Claims Support at State Farm for over a year, where I provided vital support to claim specialists and facilitated the procurement of essential documents, as Group Sales and Catering Coordinator at Bluegreen Vacations for eight months, where I managed multiple concurrent events, exceeded one hundred thousand dollars in combined room block and catering sales, and drafted contracts and marketing packets, and as Grader Support at Adams and Garth for two months.

Across my career in marketing, customer experience, and event operations, my work has been driven by a commitment to operational excellence, team development, and creating seamless experiences for clients and stakeholders. Whether I am leading global marketing initiatives, managing customer experience programs, or orchestrating large-scale events, I bring a strategic, innovative, and collaborative approach that has earned recognition and trust from colleagues and clients. I am proud of the work I have done throughout my career and excited to continue driving marketing and customer experience excellence at GovSpend.