Loretta Blanck
Loretta Blanck is a dedicated professional in the senior care industry, serving as the Business Development and Family Liaison for Golden Heart Senior Care, Golden Brook Residential Care Home, Golden Years Concierge, and Golden Heart Hospice. With a strong commitment to providing compassionate, high-quality care, Loretta plays a vital role in connecting families with the resources and support their loved ones need. Her work focuses on fostering relationships within the community, ensuring that every client and family receives personalized attention and exceptional service throughout their care journey.
With an educational foundation from the University of Phoenix, Loretta combines her background in learning and communication with her passion for helping others. She excels at building trust and collaboration across care teams and community organizations, helping families navigate important decisions with confidence and peace of mind. Her empathetic approach and leadership make her a trusted advocate for clients and a respected partner among colleagues in the healthcare and senior services sectors.
Beyond her professional responsibilities, Loretta is known for her warm personality, community engagement, and dedication to enhancing the quality of life for seniors across Las Vegas. Whether she’s coordinating outreach efforts, supporting families through transitions, or mentoring team members, she brings integrity, compassion, and professionalism to every aspect of her work. Loretta’s career reflects her belief that meaningful connections and genuine care are at the heart of every successful senior care experience.
• University of Phoenix
• Vegas Healthcare
• SPOTLIGHT Senior Services, Ladies of Leadership, Business Bites Power Partners
What do you attribute your success to?
I attribute my success to the personal experiences that shaped my passion for senior and hospice care. My father was diabetic and underwent a double amputation, and my mother faced both a heart condition and dementia. My family cared for them together until they passed with the support of hospice care. That experience deeply moved me and inspired me to dedicate my career to helping other families navigate similar journeys with compassion and dignity.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received came from my mentor, Cindy Jones, who first inspired me to pursue a role in senior healthcare. She taught me the importance of compassion, integrity, and staying committed to making a difference in people’s lives. I also draw strength and guidance from my daughter, Chanelle Smith, an executive at MAC Cosmetics. She reminds me that it’s never too late to achieve your goals—having her first child at 39—and she’s always someone I can turn to for honest advice and perspective.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is to never let age or timing hold you back from pursuing your education or career goals. Learning is a lifelong journey, and it’s never too late to start or continue growing. Most importantly, enjoy the process—don’t be afraid to take time for yourself and find balance. Hard work is important, but so is taking care of your well-being along the way.
What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are compassion, connection, and integrity. In my career, I take great pride in attending senior health fairs, answering questions, and providing reassurance to those who need it most—it’s deeply fulfilling to make a positive impact and build trust through genuine care. Personally, my family keeps me grounded and grateful: my husband, who lovingly cooks dinner each evening, our three grandsons and new granddaughter, and our two dogs who join me on walks around the neighborhood. I also value community and joy—whether it’s socializing with neighbors or having time with friends, I believe in embracing life’s simple moments and nurturing meaningful relationships.
Locations
Golden Heart Senior Care, Golden Brook Residential Care Home, Golden Years Senior Concierge, and Golden Heart Hospice.
Las Vegas, Nevada 89134
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