Maggie Dryden

A dynamic and versatile marketing and sales operations strategist who has masterfully shaped business outcomes across multiple industries for over two decades. This seasoned professional brings unparalleled expertise in transforming marketing strategies, elevating brand presence, and orchestrating successful sales operations.

With a remarkable track record spanning supply chain, technology, retail, healthcare, IoT, hospitality, legal, restructuring and turnaround, and finance and accounting sectors, they have consistently demonstrated excellence in driving organizational success. Their expertise shines through their strategic implementation of Salesforce.com, where they've revolutionized sales operations by delivering crucial insights into key performance indicators and predictive business analytics.

Their exceptional talent for orchestrating high-impact corporate events has resulted in meaningful engagement with c-suite executives, fostering valuable relationships and generating substantial new business opportunities. A proven track record in government proposal writing has led to securing a GSA Schedule and an impressive portfolio of over $500M in won business across various government agencies and partners.

As a marketing automation virtuoso, they've skillfully wielded platforms such as Marketo, Eloqua, and Pardot to craft sophisticated email marketing campaigns, webinars, and lead generation initiatives. Their content development expertise enables organizations to articulate their unique value propositions and forge meaningful connections with key stakeholders.

Their comprehensive skill set extends to website optimization, incorporating SEO best practices to drive sales performance, and the strategic design and analysis of key performance metrics. They excel in contract negotiation, consistently maximizing ROI in vendor relationships, and demonstrate profound expertise in managing an extensive array of sales software tools including Salesforce.com, Demandbase, Pardot, Eloqua, Marketo, HIMSS Analytics, KLAS Research, Interaction, Delphi, and Sharepoint.

Most notably, they thrive in leadership roles, guiding large teams toward achieving exceptional business outcomes while maintaining a sharp focus on measurable results and sustainable growth.