Mary Erholtz

A dynamic industry leader with a proven track record of driving innovation and organizational growth, this professional has established an impressive footprint in both business and community leadership. Their extensive involvement spans crucial roles in prestigious organizations, including serving as the Association of Equipment Manufacturers CE Sector Board Chair and leading the 2020 CONEXPO/CONAGG Management Committee.

Their commitment to industry advancement is further demonstrated through active participation on the NSSGA Manufacturers and Services Board of Directors and the NSSGA Meetings and Events Committee. Deeply rooted in community development, they have contributed valuable expertise to various local organizations, serving on the boards of Morris Area Schools Career and Tech Advisory Committee, Morris Area Community Education Advisory Council, Morris Area Public Schools Foundation, Pomme De Terre Golf Club, and the Morris Area Chamber of Commerce.

As a transformative business leader, they revolutionized Superior Industries' marketing capabilities by successfully developing and internalizing a comprehensive marketing department. This initiative brought crucial functions in-house, including graphic design, digital media, web development, video production, and market research. Their strategic vision led to the implementation of Go2Market, an innovative product development process that significantly enhanced the organization's ability to transform employee and customer ideas into market-ready solutions, ultimately expanding and differentiating the company's product portfolio.

Their expertise encompasses a broad spectrum of strategic business functions, including branding, market analysis and research, competitive analysis, product development, marketing communications, and social media trends, making them a versatile and forward-thinking leader in their field.