Meg Smith

Meg Smith is a product launch sales expert with 25 years of experience in the molecular diagnostic life sciences industry, based in West Grove, Pennsylvania. She works with startups to bring new diagnostic tests to market by analyzing disease states, engaging key opinion leaders through meetings and medical conferences, crafting messaging, developing sales plans, and hiring and training teams. Her efforts have included securing payer coverage from organizations such as Blue Cross, Aetna, Anthem, and Medicare by demonstrating clinical and economic value through studies and trials. She takes pride in launching products that become standards of care, including what she describes as the most successful and fastest-growing test in the history of molecular medicine. In addition to her professional work, Meg serves on the board of directors for the nonprofit A Child's Light, where she helps reduce wait times for trauma-informed therapy for children by funding access and partnering with community organizations.