Melanie Boyd
Melanie Boyd is the Director of Wellness Partnerships at Serenity Day Spa & Wellness Center in Doylestown, Pennsylvania. With a 25-year career and a background that pairs an MBA with a degree in Psychology, Melanie specializes in the human side of business operations. Melanie’s leadership is defined by her belief that businesses and individuals thrive when they feel truly connected. Throughout her career, she has received multiple company performance awards across various industries, proving that a people-first approach drives measurable results. Most notably, she navigated a business through the complexities of a global pandemic, not only sustaining operations but achieving historically high numbers and maintaining a position in the top 10% of School of Rock franchise locations. Having also rebuilt her life after Hurricane Katrina, she understands that resilience isn't something we find alone, it’s something we build together.
In her role at Serenity, Melanie provides organizations with the tools to invest meaningfully in their people. By developing strategic wellness partnerships, she helps businesses build strong, supportive social communities within the workforce. Recognizing that the need for connection doesn't stop at the office door, Melanie has also launched Serenity Circle™, a community space designed for anyone seeking a more vibrant, healthy, and connected life. Her work is driven by the ripple effect: when individuals feel supported and empowered, they bring that strength home to their families and out into the world.
A Bucks County Parent's 2024 "Woman of Influence" recipient, Melanie is a recognized community leader that has served on the boards of BC Cares and Discover Doylestown. Her commitment to empowerment and inclusion guides her vision for a Bucks County where every resident has the opportunity to thrive. She holds certifications as a Health Coach and Massage Therapist, giving her a clinical understanding of how physical and mental stress create barriers for resilience and the ability to be fully present in every area of life.
True to her mission of living an empowered and joyful life, Melanie finds her own balance at CrossFit Summa and through her passion as a vocal student. Whether she is collaborating with a CEO or volunteering at a community arts fest, Melanie remains dedicated to making Bucks County a more inclusive, resilient, and healthy place for everyone.
• Health Coach Certification, Nutrition and Lifestyle Coaching
• Massage Therapy/Therapeutic Massage
• University of Phoenix - MBA, Business Administration and Management, General
• Virginia Commonwealth University - BS, Psych
• Bucks County Parents Woman of Influence Award 2024
• Board Member of Discover Doylestown (2024)
• Board Member of BC Cares (2024)
• Co-chair for Doylestown Youth Arts Fest (5 years)
• Volunteer for BC Cares Pumpkin Fest (music and entertainment production)
What do you attribute your success to?
I attribute my success to a sense courage with adaptability and the willingness to feel the fear of a new challenge and move forward anyway. This mindset has guided me through significant pivots, from rebuilding my life after Hurricane Katrina to transitioning between the clinical world of chronic pain management and the strategic world of business leadership. My journey has been a process of gathering diverse tools through clinical insight as a massage therapist, the organizational strategy of an MBA, and the empathy gained from mentoring students at School of Rock. Today, my success is defined by bringing those pieces together to build resilient communities and authentic connections. I’ve learned that when you have the courage to create safe, inclusive spaces, whether for a local business or a group of individuals, you create a ripple effect that empowers everyone involved to find their voice and thrive. Ultimately, I am driven by the desire to use every experience I’ve had to make as meaningful an impact as I possibly can.
What advice would you give to young women entering your industry?
Embrace change, make authentic connections, and invest in community. Showing up for others creates ripples of positive impact.
What are the biggest challenges or opportunities in your field right now?
Challenge: digital isolation and declining in-person connection. Opportunity: designing accessible community and virtual wellness programs that reconnect people and support wellbeing.
What values are most important to you in your work and personal life?
Community, authentic connection, empowerment, and confidence.