A candid reflection on navigating career transition after thirty years in nonprofit leadership, exploring how experience can become complicated and why staying positive means acknowledging disappointment while continuing to move forward.
Influential Woman · Nonprofit and Social Services
Nakia Marshall, MPA
Life Coach and Executive Non Profit Leadership Consultant, Serenity Life Coaching and Consulting
New Jersey, NJ NJ
As a new VP, I had to transition non-compliant staff out of management roles. Doing the right thing wasn't popular, but compassion and accountability are not opposites.
Nakia Marshall, MPA · In Her Own Words
Her Story
About Nakia
Nakia Marshall is a seasoned nonprofit executive, life coach, and advocate whose career in human services spans nearly three decades. She began her journey at just 18 years old as a direct care counselor working with individuals with developmental disabilities, an experience that transformed her perspective and ignited a lifelong passion for supporting underserved populations. Over the years, she has built extensive expertise across child welfare, foster care, early childhood development, family services, and developmental disabilities, becoming widely recognized for her professionalism, leadership, and commitment to improving lives.
Nakia has held numerous senior leadership positions throughout her career, including Administrative Director of Social Services, Vice President of a foster care agency, Chief Program Officer, and Interim CEO. Prior to her current role, she oversaw five departments and 15 programs for a nonprofit organization in New Jersey, leading efforts in program development, fundraising, operations, and community engagement. In November 2025, she became Executive Director of Children of Bellevue, where she leads fundraising and program administration to support pediatric departments at Bellevue Hospital with services they otherwise could not provide.
In addition to her nonprofit leadership, Nakia is the founder of Serenity Life Coaching and Consulting, where she helps teens and adults build confidence, identify goals, and create positive change in their personal and professional lives. She holds a bachelor’s degree in Human Services and a Master of Public Administration from Metropolitan College of New York, as well as a post-master’s certificate in Executive Nonprofit Leadership from New York University Silver School of Social Work. Guided by a leadership philosophy rooted in mentorship, advocacy, and seeing “the whole theater from the balcony,” Nakia remains deeply committed to creating opportunities and improving systems for vulnerable children, families, and communities.
Her Interview
Ten minutes with Nakia
01What do you attribute your success to?
I attribute much of my success to resilience, determination, and a deep belief that our circumstances do not have to define our future. I still remember standing on the steps at my undergraduate graduation and saying to my mother, “Mommy, I did it. I graduated from college.” That moment represented so much more than earning a degree. I was the first person in my family to graduate from college, and it reinforced for me what was possible when I remained focused on a goal, even when the path ahead was not always clear.
Throughout my life and career, there have been moments when the expectations surrounding me did not necessarily reflect the potential I saw within myself. Rather than allowing that to discourage me, I learned to use it as motivation to continue growing, learning, and challenging myself. My life trajectory was not a traditional pathway to executive leadership, and there were experiences along the way that could have taken me in a very different direction. Yet each experience strengthened my determination to create opportunities for myself and, eventually, for others.
Today, having progressed to executive leadership in the nonprofit sector, I recognize that my journey is about much more than proving what I could accomplish. It is about understanding the power of perseverance, education, opportunity, and believing that where someone begins does not determine where they are capable of going. That perspective continues to shape how I lead, how I mentor others, and how I approach every new challenge in my life and career.
02What’s the best career advice you’ve ever received?
The best career advice I have received is simple, but it has had a profound impact on my life: get out of your own way and do it afraid.
For me, that advice has been especially meaningful because stepping into executive leadership required me to become comfortable doing things that did not always come naturally. As the leader of an organization, you are often its face. You are expected to build relationships, speak publicly, cultivate partnerships, engage donors, lead difficult conversations, and represent the organization with confidence. As someone who has had to work through social anxiety, those responsibilities challenged me to grow beyond what felt comfortable.
Over time, I learned that courage does not necessarily mean the absence of fear. Sometimes courage is simply deciding that fear will not make the decision for you. “Doing it afraid” gave me permission to move forward even when I did not feel completely ready or confident.
I also had to learn how to get out of my own way. There were points earlier in my career when I recognize that I may have unintentionally limited myself because I was hesitant to take certain risks, advocate for myself, or step into opportunities before I felt fully prepared. With stronger mentorship and professional development earlier in my career, perhaps I would have reached some of my goals sooner. Ultimately, I still arrived where I wanted to be, and the journey gave me experiences and perspective that have shaped the leader I am today.
Another lesson that has been equally important is learning that there is tremendous strength in being able to say, “I don’t know” or “I need help.”
I learned that lesson early in my career while working as a Quality Assurance Specialist at Inwood House. I was relatively new in the position and responsible for preparing a data-intensive presentation for ChildStat. I did not fully understand how to organize and present the information, but instead of asking for assistance, I put pressure on myself to figure everything out independently. I was concerned that asking for help might suggest that I was not prepared for the role.
The night before the presentation, I was still struggling to pull everything together and had become completely overwhelmed. A colleague, Brian, recognized what was happening, sat down with me, and helped me work through the data and complete the presentation. We are still friends today, and that experience has stayed with me throughout my career.
It taught me something I now share frequently with the people I mentor and lead: no reasonable employer expects you to walk into a position knowing absolutely everything. Every new role has a learning curve. New organizations have different systems, cultures, expectations, processes, and ways of doing business. Leadership is not about having every answer; it is about having the judgment to recognize when you need additional information, the confidence to ask for support, and the determination to find the right answer.
Today, I am very comfortable saying, “I don’t know.” But I rarely stop there.
My response is usually, “I may not know the answer right now, but I know how to find it.”
That is something I encourage in others as well. There should be no shame attached to asking questions or acknowledging that you need assistance. In fact, some of the strongest professionals I have encountered are the ones who understand both what they know and what they still need to learn.
One thing I know about myself is that I am tenacious. If I do not know something, I will ask questions, seek expertise, research it, build the right team, and keep working until we determine the best path forward.
For me, leadership has never been about knowing everything.
It has been about having the courage to move forward before I feel completely ready, the humility to ask for help when I need it, and the tenacity to keep going until we find the answer.
03What advice would you give to young women entering your industry?
If I were advising someone entering the nonprofit sector, one of the first things I would tell them is to find a mentor. That is especially important for individuals who are coming directly out of college or entering the field without prior nonprofit experience. The nonprofit sector offers tremendous opportunities to make a meaningful difference, but the work is complex, and having someone who can help you navigate the landscape can make an enormous difference in your professional development.
I remember transitioning into child welfare and beginning a role as a case planner. I was given a caseload, clear expectations about the number of families I needed to see, and a list of responsibilities. What I did not yet have was the broader context, practical guidance, and experiential knowledge that comes with time. That experience helped shape one of my strongest beliefs as a leader: when we bring people into this field, we have a responsibility not only to supervise them, but also to develop them.
Nonprofit professionals are often working with individuals and families during some of the most vulnerable moments of their lives. That makes training, coaching, professional development, and ongoing support essential. We owe that to the people we serve, and we owe it to the professionals we are preparing to become future leaders in the field.
That is why I encourage emerging professionals to be intentional about their own growth. Seek out mentors both inside and outside of your workplace. Take advantage of trainings. Attend workshops and conferences. Pursue certifications when they align with your goals. Continue your education when it makes sense. Ask questions, even when you think you should already know the answer. There is tremendous value in remaining curious throughout your career.
I also encourage people to understand just how broad the nonprofit sector is. There are opportunities in direct service, clinical practice, education, behavioral health, fundraising, operations, policy, finance, human resources, program development, advocacy, quality assurance, executive leadership, and many other areas. The earlier you understand what energizes you, where your strengths lie, and what type of impact you want to make, the more intentionally you can build your career.
My own career is a good example of why that kind of guidance matters. I do not have a clinical degree, nor did I pursue a traditional social work pathway, yet I have spent much of my career leading organizations and programs within the human services and social services sectors. Looking back, I wish I had understood earlier the differences between clinical and administrative graduate pathways and the range of dual-degree programs available, including combinations such as an MSW and MPA. Greater exposure to those options might have helped me make some career decisions earlier, but it also reinforced for me the importance of continuing education and being strategic about professional development at every stage of your career.
I would also encourage anyone considering nonprofit work to gain exposure to the sector before deciding exactly where they want to build their career. Volunteer. Serve on a committee. Complete an internship. Participate in a community initiative. Spend time learning about different organizations and populations. Think of it as giving yourself the opportunity to understand the work, the mission, the culture, and the realities of the field before making a long-term commitment.
Nonprofit work can be incredibly fulfilling, but it also requires intentional career planning. Compensation, educational requirements, advancement opportunities, and the emotional demands of the work can vary significantly depending on the role and organization. I want emerging professionals to understand those realities so that they can make informed decisions about their education, career pathway, and long-term goals.
That same philosophy influences how I guide my own daughter. I pay attention to how she thinks, what naturally interests her, where her strengths are, and the kinds of environments in which she thrives. My goal is not to choose her future for her, but to help her recognize her strengths early enough to make informed decisions about the opportunities available to her.
Ultimately, my advice to anyone entering the nonprofit sector is this: be intentional about your development. Find mentors. Stay curious. Keep learning. Ask questions. Understand your options. And build a career that aligns not only with your passion for helping others, but also with your strengths, goals, and the life you want to create for yourself.
04What are the biggest challenges or opportunities in your field right now?
One of the greatest challenges facing the nonprofit sector today is that organizations are being asked to accomplish more in an environment that is becoming increasingly complex. Fundraising has always required strategy, relationships, and persistence, but the current environment has made revenue diversification and organizational sustainability even more important.
Since 2025, we have seen significant changes in the federal funding landscape, including increased scrutiny of federal grants, efforts to freeze or terminate certain funding, and proposed changes to the rules governing how federal grants are awarded, managed, continued, and potentially terminated. For nonprofits that have historically depended heavily on government contracts and grants, this should serve as an important reminder that sustainability requires more than simply responding to the next government funding opportunity. Organizations have to think strategically about building diverse revenue streams that may include government funding, foundations, corporations, individual donors, major gifts, special events, earned revenue, and strategic partnerships.
That changing environment also reinforces something I believe very strongly: fundraising cannot belong exclusively to the Executive Director or the development department.
The Board of Directors has a fiduciary responsibility to help protect the financial health, sustainability, and future of the organization. An effective board should understand the organization's financial position, revenue model, funding vulnerabilities, strategic priorities, and risks. Board members should be asking not only, “How much money did we raise?” but also, “How sustainable is our organization? Where are we financially vulnerable? What relationships should we be cultivating now to position the organization for the next three to five years?”
Fundraising is an important part of that responsibility. That does not mean every board member has to be a professional fundraiser. It does mean that board members should be willing to serve as ambassadors for the organization, make introductions, cultivate relationships, participate in donor stewardship, identify prospective supporters, and make personally meaningful contributions when appropriate. A board cannot reasonably expect an organization to build a strong culture of philanthropy if the people governing the organization are disconnected from resource development.
This is also where effective committee leadership becomes critical.
A board can have Finance, Development, Governance, Programs, and Strategic Planning Committees on paper and still not have an effective governance structure. A committee is only valuable when its members understand its purpose and its chair knows how to lead the work.
A strong Finance Committee should understand more than whether the budget balances. It should be examining cash flow, revenue concentration, reserves, financial trends, contractual risks, and long-term sustainability.
A Development Committee should be actively engaged in creating and supporting a fundraising strategy rather than expecting staff to carry the entire responsibility for generating revenue.
A Governance Committee should continually assess whether the board has the right skills, expertise, engagement, diversity of perspective, succession planning, and accountability mechanisms necessary to govern effectively.
Committee chairs have an especially important responsibility because they help translate the board's fiduciary responsibilities into meaningful action. Effective committee leadership requires preparation, follow-through, accountability, and the willingness to ensure that important conversations result in decisions and measurable progress.
When boards function well, they can be one of an organization's greatest assets. They bring relationships, expertise, credibility, strategic thinking, and access to resources that executive leadership may not otherwise have. When those strengths are intentionally developed and activated, the relationship between the board and executive leadership becomes a true partnership focused on protecting the mission and positioning the organization for long-term success.
The workforce side of the nonprofit sector requires the same level of intentionality.
Burnout remains a serious concern, particularly when organizations are operating with limited resources while community needs continue to increase. But I also believe we have an opportunity to rethink how we develop nonprofit professionals. Entry-level employees should not simply be given responsibilities; they should be given pathways for growth. Organizations should invest in mentorship, supervision, continuing education, leadership development, certifications, cross-training, and opportunities for employees to understand how different parts of the organization work together.
We also need to broaden our understanding of who can lead in this sector. There are certainly positions that appropriately require clinical credentials, but nonprofit leadership also requires expertise in finance, operations, strategy, fundraising, quality assurance, data, human resources, government relations, program development, organizational development, and many other disciplines. We strengthen the sector when we recognize and develop all of those competencies.
Despite the challenges, I see tremendous opportunity.
There is growing need for school-based mental health services, stronger community partnerships, innovative approaches to behavioral health, strategic collaborations among smaller nonprofits, shared services, fractional leadership, capacity building, and new models for generating sustainable revenue.
The organizations that will be strongest moving forward will not necessarily be the organizations with the largest budgets. They will be the organizations willing to adapt, diversify, develop their people, strengthen their boards, understand their data, cultivate relationships, and make strategic decisions before circumstances force them to do so.
Ultimately, sustainability is a shared responsibility.
Executive leaders have a responsibility to lead strategically.
Employees need opportunities to learn and grow.
Fundraisers need the infrastructure and organizational support necessary to cultivate relationships effectively.
And boards must fully embrace their fiduciary, governance, and resource-development responsibilities.
The nonprofit sector is changing, and that does not have to be viewed solely as a threat. It is also an invitation for us to become more strategic, more innovative, more collaborative, and more intentional about how we build organizations that are capable of sustaining their missions for generations to come.
05What values are most important to you in your work and personal life?
The values that are most important to me are honesty, integrity, and accountability. I believe those values are foundational to effective leadership because they shape how we build trust, make decisions, respond to challenges, and show up for the people and organizations we serve.
Another value that has become equally important to me is humility—the ability to say, “I don’t know,” or “I need help.” That may sound simple, but in professional environments, many people feel pressure to always have the answer. I have learned that strong leadership is not about knowing everything. It is about being self-aware enough to recognize what you do not know and confident enough to seek the information, support, or expertise you need.
I learned that lesson early in my career while working as a Quality Assurance Specialist at Inwood House. I was relatively new in the role and responsible for preparing a highly data-driven presentation for ChildStat. At that point in my career, I had limited experience working with that level of data, and I put tremendous pressure on myself to figure it out independently.
The night before the presentation, I was still struggling to pull everything together. A colleague recognized that I needed support, sat down with me, and helped me work through the information. That experience stayed with me because it taught me that asking for help is not a weakness. In many cases, it is an important part of learning, collaboration, and professional growth.
Since then, I have become very comfortable acknowledging when I do not know something. I do not see that as a limitation. I see it as an opportunity to learn.
My approach is simple: I may not have the answer immediately, but I am committed to finding the right answer.
That is where tenacity comes in. If I do not know something, I will ask questions, seek expertise, research the issue, and work collaboratively until we determine the best path forward. I encourage the people I lead and mentor to do the same.
I also believe strongly in staying curious. Curiosity keeps us growing. It encourages us to challenge assumptions, explore new ideas, understand different perspectives, and continue developing throughout our careers.
For me, honesty, integrity, accountability, humility, and curiosity are all connected. They allow us to lead with authenticity while continuing to evolve.
I want the people around me to know that they do not have to pretend to know everything. They do, however, have a responsibility to remain engaged, ask thoughtful questions, seek support when needed, and stay committed to learning.
That is the kind of culture I try to create as a leader: one where people can be honest about what they know, confident about what they bring to the table, and curious enough to continue becoming better at what they do.
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