Natasha Player

Natasha Player is a purpose-driven communications strategist with nearly two decades of experience transforming complex missions into compelling stories. A former Media Personality and Technical Director, she spent nearly a decade in television news before transitioning into nonprofit and public service communications. Her expertise spans media relations, crisis management, internal communications, and public speaking, with a focus on helping organizations and leaders connect authentically with their audiences. Natasha is also the host of Midweek Uplift with Natasha, a show that highlights hope, purpose, and community impact through real stories. Currently, Natasha serves as Public Relations Manager for The Salvation Army of Orange and Osceola Counties, where she oversees media relations, donor engagement, social media strategy, and crisis communications. She has a proven track record of using storytelling to drive action, from highlighting emergency relief efforts during hurricanes to sharing the transformative impact of community programs. Natasha’s work often bridges the gap between organizations and the communities they serve, helping people find clarity, voice, and connection in critical moments. Beyond her professional accomplishments, Natasha is passionate about mentoring leaders, amplifying underrepresented voices, and serving with empathy. She is the author of "Abracadabra, Live the Life you Speak" and "Mother's Affirm Your Daughters", furthering her mission to inspire change through storytelling. Active in professional and civic organizations, including the Central Florida Association of Black Journalists and local Salvation Army and United Way initiatives, Natasha combines her skills, experience, and “mama’s heart” philosophy to create communication strategies that leave a lasting impact.