Nicole Creasy
Nicole Creasy is a seasoned Global Product Marketing Leader with over 15 years of experience spanning client success management, strategy consulting, and marketing research advisory. Currently, she serves as the Product Marketing Lead at UL Solutions, where she oversees global marketing strategy for compliance and stewardship software solutions. Nicole’s expertise lies in developing go-to-market strategies, driving sales enablement initiatives, and crafting compelling messaging that resonates with key decision-makers, bridging the gap between product, marketing, sales, and customer success. She is recognized for her ability to lead cross-functional teams and deliver impactful product launches in fast-paced, complex markets.
Before joining UL Solutions, Nicole spent over three years at Abrigo, where she progressed from Client Success Manager to Senior Product Marketing Manager. There, she introduced Anti-Financial Crime Solutions to the market, developed buyer personas, led win-loss programs, and executed targeted marketing campaigns. Her work earned her notable accolades, including the Marketer of the Year award and the Powerhouse Performers Award, reflecting her resilience, strategic vision, and commitment to collaborative success.
Nicole holds an MBA in Data Analytics from LSU Shreveport and a Bachelor of Science in Interdisciplinary Studies from Liberty University, where she graduated magna cum laude. She is a certified ScrumMaster and holds a PMC Level 1 certification from Pragmatic Institute. Outside of work, Nicole is actively involved in her community as Vice President of PTA Membership for Johnston County, demonstrating her dedication to both professional excellence and meaningful societal impact.
• Certified ScrumMaster (CSM)
• PMC Level I
• LSU Shreveport- M.B.A.
• Liberty University- B.S.
What do you attribute your success to?
I attribute my success to the incredible support of my husband, Troy, and my aunt Diana, who both encouraged me to pursue my goals. I’m especially proud of leading the launch of fraud solutions to market and being selected to work on high-level projects like creating Lowe’s business card.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is: don’t think you’re behind—every role you take can lead you to where you want to be.
What values are most important to you in your work and personal life?
The values most important to me in my work and personal life are integrity and honesty—your character is defined by what you do when nobody is watching—and I am also deeply passionate about family and advocating for children’s causes.