Pamela Farnsworth

I've attributed my success to my drive, my relationship building, and the support that I continuously try to give and have received. I've had a lot of great healthcare leaders that have supported me as well. I think that we do not get very far in life if we do not have built those relationships and really just be open to supporting and helping one another. It's about being transparent with who I am, with my intentions, transparent with my support and responsibility towards people, and transparent in my deep meaning to build these relationships. When I'm building a relationship, I'm hoping that relationship stays. I'm just transparent about who I am, my intentions, and how I want to help you, bringing value whether that's to my family, to my relationships, or to my customers.

Really, in moments of difficulties and challenges, to just keep going and find a new path. If you get in front of a barrier, look for a new pathway. If you're having bad moments or challenges, they don't last forever. Tomorrow's a new day. So today doesn't need to look like tomorrow, and that's kind of what I try to live off of - that mantra. I've been told that: today doesn't need to look like tomorrow, so a different choice can change everything. That's kind of how I live by. I would also say that's probably how I've got to where I've gotten to today. At some point, I say, you know what, I want something different, I want more, and you have to make a choice. You have to make a change. And that's the only way that things are going to change for you, is to just make a different choice.

For a young person wanting to get into the healthcare industry, I would tell them to reach out to other people in the industry to understand the path that they want to take. There's a lot of different ways to get to where you want to be, and if you have that knowledge behind you, you can get there quicker, more efficiently, with support, not taking years to get there. I think that just making sure that they speak to other people within healthcare about their goals and their visions, and getting some guidance - anybody getting into the healthcare industry should probably speak to somebody with that experience.

The biggest challenge in my field of work is bringing a new perspective to healthcare leaders. A lot of healthcare leaders may have been homegrown from their own healthcare system, and so they don't know what they don't know. Coming in to bring them the art of the possibilities with new technology, getting in front of them, getting them to see the vision of the art of the possible - I think that would be some of the biggest challenge. You're also competing with a lot of other tech companies, so it can be confusing for them to understand what is most important at this time, what is going to be the biggest value for their buck, what is going to be the biggest return on investment. There are so many challenges in healthcare with technology, because healthcare systems purchase technology and there's not really a wonderful - well, there are some healthcare systems that do it well - but a lot of challenge is with change management and adoption and getting the return on investment. When that happens, it brings a lot of questions about if this is really going to work, so there's some challenges that come with that when you're selling technology. Another challenge right now is getting nursing leaders to understand how communication is everything - how we speak to one another, how we interact with one another. I'm showing them case studies of staff engagement and building a culture and building loyalty, and having avenues to support one another. My challenge is getting them to understand how everything flows into one another.

What's very important to me is transparency. I'm transparent with who I am, with my intentions. I am transparent with my support and responsibility towards people. I am transparent in my deep meaning to build these relationships, really. When I'm building a relationship, I'm hoping that relationship stays. I'm just transparent about who I am, my intentions, and how I want to help you. Bringing value is huge to me - whether that's value to my family, to my relationships, or to my customers. That's what matters most.