Rebecca Schuette

Meet your catalyst for transformative marketing growth. As a seasoned marketing strategist, she specializes in partnering with CEOs of Series A and B tech companies and professional services businesses generating $1M to $20M in revenue who are ready to scale their marketing operations to new heights.

With a proven track record of delivering exceptional results, she has consistently turned challenging business obstacles into opportunities for growth. Her impressive achievements include doubling Annual Recurring Revenue (ARR) in just 18 months and securing 50 high-value opportunities that generated $10M in new pipeline revenue. Through strategic innovation, she successfully pivoted from direct to channel sales, resulting in $5MM in ARR with a remarkable 100% year-over-year growth. Her expertise in website optimization has led to a 23% increase in organic traffic and a 44% improvement in bottom-of-funnel conversion rates.

Her industry expertise spans across multiple sectors, including SaaS, Supply Chain Tech, Manufacturing Tech, RetailTech, MarTech, AdTech, B2B Professional Services, and FinTech. She excels at identifying and solving critical business challenges such as unpredictable revenue growth, high customer churn, low conversion rates, and misaligned sales and marketing efforts.

As a strategic marketing leader, she offers comprehensive solutions that include thorough assessment of marketing teams and processes, development of targeted customer profiles, creation of resonant messaging, and implementation of effective content marketing strategies. Her approach to optimization extends across the entire revenue funnel, ensuring seamless collaboration between sales and marketing teams.

She offers flexible engagement options, serving either as a full-time in-house CMO/VP of Marketing or as an Outsourced Marketing Leader on a part-time basis. Her methodology is built on structured execution through detailed scope of work, comprehensive marketing planning, and the establishment of a metrics-driven growth culture.

Ready to transform your marketing strategy? Visit start2scale.io to learn more about potential collaboration opportunities, or schedule a one-on-one consultation at calendly.com/rebecca-start2scale/30min.