Rebecca Shaw

Rebecca Shaw is a marketing communications, social media, and communications professional with seven years of experience in her field. She currently serves as Marketing Communications Coordinator at Flashlight Marketing in Springfield, where she handles marketing campaigns, blog writing, client strategy, influencer outreach, and social media planning for platforms like TikTok and Instagram. Her career path includes building online presences for National Realty Corporation until the pandemic, freelancing and agency work in 2021 for lawyers, law firms, and other clients creating UGC content and campaign strategies, a role at Organized Purchasing Alliance assisting restaurants and businesses, and part-time customer-facing work at Sephora. She graduated from Temple University after attending community college and working multiple jobs. Rebecca serves as Director of Communications for her high school alumni association and has volunteered as a marketing contributor for the Delaware County Veterans Memorial while supporting Urban Promise events and promotions. Her expertise centers on social strategy, developing marketing plans, spotting trends, and helping small businesses and organizations build communities and tell their stories online. She attributes her success to gaining insights into diverse industries and people's stories, and she follows the advice to always put her heart into work she loves.