Regina Lyn Pierce
Regina Lyn Pierce is an accomplished marketing specialist, producer, and on-camera personality with over 20 years of experience in media, event production, and brand strategy. Based in Dallas, Texas, Regina has built a reputation for leading by example, combining creativity, strategic thinking, and meticulous project management to deliver high-impact campaigns and memorable experiences. Her expertise spans marketing, strategic partnerships, sponsorship activation, and live event production, allowing her to create engaging content and experiences that resonate with diverse audiences.
Throughout her career, Regina has produced high-profile events and activations for clients and organizations across industries, including major sports franchises, law firms, and entertainment brands. She has successfully overseen projects such as the Frisco Classic, Karbach Classic, and milestone celebrations like the Dallas Cowboys’ 110th anniversary. Additionally, her work with Barnes & Thornburg LLP highlights her ability to blend marketing strategy with corporate communications, enhancing both client engagement and internal initiatives. Regina’s on-camera work and storytelling capabilities further amplify her impact in the marketing and media landscape.
Beyond her professional achievements, Regina is deeply committed to community engagement and philanthropy. She serves on the advisory board of Black Tie Dinner, the nation’s largest LGBTQ-focused charitable event, where she has contributed to raising millions for local and national beneficiaries. She has also volunteered with the Houston SPCA, fostering cats and supporting animal welfare initiatives. Regina’s dedication to authenticity, integrity, and meaningful collaboration defines both her professional and personal endeavors, making her a trusted leader in marketing, production, and community impact.
• KD Studios Actors Conservatory – Associate of Arts (AA), Design and Applied Arts
• Successfully produced high-attendance events such as Dude Perfect (2018), fastest sell-out events
• Produced the 110th anniversary celebration for Dallas
• Legal Marketing Association (Membership Chair for Dallas Office)
• Black Tie Dinner, Inc. – Advisory Board Member
• Houston SPCA – Foster Parent
What do you attribute your success to?
I attribute my success to my determination, hard work, and dedication. I approach challenges with persistence and refuse to accept “no” as the final answer, always seeking ways to move forward and achieve my goals.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is to embrace new opportunities without fear. Don’t be discouraged by initial setbacks or “no”—view them as learning experiences. It’s also important to remember that you don’t need to have just one passion; exploring multiple interests can lead to a more fulfilling and dynamic career.