Rosemary Sherrod

She is an accomplished product leader, user experience researcher, and creative strategist with over a decade of experience across digital health, consumer technology, and community engagement. Currently serving as Product Lead at Acclinate, she leads product strategy and execution for NOWINCLUDED, the company's digital health community platform, owning roadmap prioritization, discovery, requirements, QA, release planning, and cross-functional delivery while guiding the product's evolution from social engagement toward measurable health-action mobilization. Her accomplishments include developing a tiered Health Actions framework, leading a build-versus-buy product pivot to reduce unnecessary development, establishing stronger product measurement and instrumentation, and conceiving and building ACE (Access, Connect, Elevate), an AI-enabled B2B insights product unlocking first-party community data for pharmaceutical and health-organization partners. She has also served as Lead Product Manager and User Experience Researcher at Acclinate, conducting surveys, digital analytics, and in-person usability testing, and as Digital Specialist, where she led community engagement strategy across pharma and health-focused client projects including Eli Lilly, Vertex Pharmaceuticals, and the American Kidney Fund, executing initiatives that resulted in over $1.5 million in completed projects. Her earlier career includes serving as Web Content Developer at LG Electronics, where she developed web content strategies and supported accessibility standards and Agile collaboration, as founder and creative lead of Rose Ink Creative Solutions, where she provided branding and design for more than 100 small businesses, and as Assistant Graphic Designer at Speakin Out News. Her career reflects a deep commitment to human-centered product design, health equity, and using technology and creativity to drive meaningful outcomes.