Influential Woman · financial services
Sabra Willner
Senior Vice President Marketing, Altvia
Broomfield, CO 80020
Her Story
About Sabra
Meet a marketing virtuoso who transforms business challenges into groundbreaking opportunities. This seasoned B2B marketing strategist has mastered the art of uncovering hidden revenue streams and crafting campaigns that captivate and convert. With a remarkable journey that began in prestigious agencies like Saatchi & Saatchi and Ogilvy & Mather, they've shaped the DNA of enduring brands before ascending to leadership roles in Fortune Global 500 tech giants including Lenovo and CA Technologies.
As a marketing maestro with over 15 years of leadership experience, they orchestrate growth with the precision of a conductor, harmonizing complex business challenges with innovative solutions. Their approach is uniquely holistic – equally comfortable steering high-level strategy and rolling up their sleeves to ensure flawless execution. And yes, they're known to tackle these challenges with the same enthusiasm they reserve for sampling exceptional desserts.
In the boardroom, they're a catalyst for transformation, bringing customer insights to life and uniting teams behind compelling visions. Their expertise spans the full marketing spectrum – from crafting go-to-market strategies and building powerful brands to generating demand across multiple channels. They've left their mark on industry giants, having worked with prestigious clients including IBM, Symantec, DoubleClick (now part of Google), General Mills, and P&G.
Their true strength lies in building bridges – whether it's dismantling silos between sales and marketing, mentoring high-performing teams, or orchestrating channel-specific strategies that deliver measurable ROI. Armed with deep expertise in CRM, marketing analytics, and business intelligence, they transform data into actionable insights that drive business growth.
This marketing leader stands out as a collaborative change agent who builds consensus across organizational hierarchies, unites teams behind shared goals, and consistently delivers results through inclusive leadership. They embody the rare combination of strategic vision and practical execution – a true marketing professional who knows how to turn ambitious goals into tangible success stories.
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