Samantha Stone
Samantha Stone is a business development professional in the roofing and remodeling industry, currently working with Best Tex, where she focuses on building strong community relationships and generating new business through networking and referrals. She transitioned into roofing nearly two years ago after working in bathroom remodel sales and previously in the medical field and insurance, bringing with her a strong foundation in customer service, communication, and accountability. Rather than taking a technical production role, she was placed in business development, where her strengths in people skills and relationship-building quickly became the foundation of her success.
Samantha’s approach to her work centers on consistency, trust, and visibility in the community. She is highly active in networking groups, chamber events, ribbon cuttings, and one-on-one meetings, where she prioritizes getting to know people personally before discussing business. She believes that real success comes from being present and building genuine relationships, often following up within 24 to 48 hours after meeting someone to continue the conversation and explore how she can support their business or connect them with resources.
Known for her energetic presence and strong social media engagement, Samantha has built a reputation as someone who is always “in the room” and actively connected. She emphasizes organization, communication, and detailed follow-through, treating every lead and interaction with care and accountability. Her goal is to be the first person people think of when roofing is mentioned, while also ensuring that every referral partner feels confident recommending her and her company as a trusted extension of their own reputation.
• Selected as one of 10 Influencers for Taylor Chamber Ambassador Program
What do you attribute your success to?
I attribute my success to consistently showing up and being present in the community. People just want to see me consistently showing up at events and being in that same room with people consistently. They want to know, like, and trust me. I'm not just trying to get business out of people, I'm genuinely connecting and trying to help their business grow. That makes me that memorable person and trusted person. The power of networking is just incredible. I've been able to show my bosses how many leads we've been able to generate with my consistency of showing up to events. I'm very active on social media too, and that has grown my business even more. I post and I'm just trying to be memorable and top of mind. The follow-up is key. Every time I meet somebody and get a business card, I email them within 24 to 48 hours asking for that coffee meeting. That truly is where the magic happens, getting to know them on a personal level is just a game changer. I'm also a huge note person. If you don't notate it, it didn't happen. I see my leads every step of the way, and if our guys aren't putting notes, I'm up their toes about it. My goal is to make my referral partners look like heroes for recommending our company, and I want to be that person that when somebody hears roofing, they're like, oh, Sam. It's not even a second thought.
What advice would you give to young women entering your industry?
Not seeing your competition as competition. Being just open-minded and collaborating, because you never know what door that could open. While I have a huge network now, if my company closed down tomorrow or I had to part ways for whatever reason, I have this huge network. Maybe I go into another roofing company, or I don't, but if I reach out to people in my network and say, hey, I'm looking for a new job, I hope everybody's all hands on deck to help me find something. Just being a decent, kind human being. You may not like the person, but still be cordial. Just being kind, that's all I can say, is just to be a kind human being when you're out in the world. It's not hard. And then the following up. I think every time you meet somebody and you get a business card, people either throw it away or it just sits on their desk. I think the follow-up is key. Asking for that coffee meeting, and then, again, that truly is where the magic happens. Getting to know them on a personal level is just a game changer. It can be a challenge because I'm a female in the industry. I'd show up to a house when I sold bathroom remodels, and a male would answer the door and be like, oh, I was expecting a male. I'm like, first of all, I probably know how to use a tape measure better than you, and second of all, women know how to design stuff, so you should be happy that I'm here, that I'm a female. I think it can be a challenge for women, but also, I think we can approach it as the upper hand. We are great communicators. Our attention to detail, being sincere, we're great communicators, so I think we have the upper hand.
What are the biggest challenges or opportunities in your field right now?
We're saturated in roofing. I always joke that people call us vultures, because a storm comes in and everybody's all of a sudden a roofer. That can be a challenge, but the way I approach it is, I'm already in those rooms, I've been here, it's not a fly-by night where now I'm showing up because a storm came. I've already invested into the community. We're not a new business. I see it as opportunities to just be that trusted person, because I am everywhere in the room, and connecting people. I even collaborate with other roofers. When I first started, I was like, why would I want to meet with them? They're my competition. But I had to change my mindset, and I'm like, you know what, there might be stuff that they do that we don't, and vice versa. So there's opportunities to collaborate with another roofing company. A realtor partner of mine sends me a lot of business, I'm her preferred roofer. But in real estate, they're supposed to recommend more than one person, and she reached out and was like, you're my roofer, but I gotta recommend somebody, do you have another trusted roofer? And I was like, actually, I do. So I gave her this person's info. She was so grateful, she goes, man, you could have just said no. And I was like, well, if I don't win the job, I want a trusted person to do it, and plus, by him doing it, if he wins it, he's gonna make me look good. That's just kind of how I started approaching anything when I'm networking, just helping, being helpful, being a connector. It's a saturated industry, and plus construction in general can be shady. So I just like to approach it and tell my referral partners, I just want to be that trusted person, and I want to make them look like the hero for recommending me. It's a challenge because I'm a female in the industry.
What values are most important to you in your work and personal life?
Kindness, trustworthiness, attention to detail, and a strong commitment to reliability are the core values that guide both her work and personal life. She prioritizes clear communication and follow-through, with a focus on making others look good by consistently delivering dependable service and support.