Sandra Torres
Sandra Torres is the Founder and CEO of Contigo Public Relations & Media Consulting, a boutique firm dedicated to strategic, bilingual storytelling. Launched in October 2025, Contigo focuses on amplifying client messages across broadcast, digital, and influencer platforms, with a commitment to intentional, results-driven campaigns. Sandra’s philosophy emphasizes quality over quantity, ensuring that every story reaches the right audience with impact while fostering meaningful relationships with reporters, producers, and media teams. Before founding Contigo, Sandra spent nearly two decades building and leading high-performing media teams at her previous firm. Over 17 years, she created a powerhouse broadcast program trusted by Fortune 500 companies and leading nonprofits, delivering national, local, and digital coverage. Her experience spans strategic communications, media outreach, and campaign development for brands including Google, Disney, Cisco, Ad Council, American Lung Association, Orbitz, Robert Wood Johnson Foundation, and the Alzheimer’s Association. As a bilingual communicator, she has consistently leveraged both English and Spanish media to ensure inclusive, culturally resonant messaging. Sandra holds a B.A. in Communications from George Mason University (2009) and has been recognized as one of Tampa, Florida’s influential women in 2026. Her career is guided by values of alignment, honesty, and authenticity, principles she instills in her firm’s culture and client partnerships. Sandra credits her success to a strong work ethic, the support of her family, and the ability to trust her instincts. Passionate about elevating voices and telling meaningful stories, she continues to innovate in the evolving landscape of public relations while mentoring the next generation of communicators.
• George Mason University – B.A., Communications
• Influential Women representing Tampa, Florida (2026)
What do you attribute your success to?
I attribute my success to the unwavering support of my family and a strong work ethic that has guided me throughout my career.
What’s the best career advice you’ve ever received?
The best advice I ever received was to trust my instincts and be myself.
What advice would you give to young women entering your industry?
I encourage young women to trust their instincts, be authentic, and lean on their support system. These principles guided me in building my team and ultimately starting my own firm.
What values are most important to you in your work and personal life?
Alignment, honesty, and authenticity are the values I prioritize both professionally and personally.
