Sara Martinez
Sara Martinez is a seasoned sales professional with extensive experience in healthcare IT and medical technology sales. Currently serving as Principal Account Executive at Notable Systems, she specializes in driving revenue cycle automation for DME and HME providers, helping healthcare organizations streamline workflows, ensure compliance, and improve patient outcomes. With a career spanning roles at NextGen Healthcare, VitreosHealth, Caradigm, and Scottcare Cardiovascular Solutions, Sara has built a reputation for consultative selling, solution-based account management, and relationship development across the healthcare sector.
Throughout her career, Sara has focused on delivering innovative solutions that meet the complex needs of healthcare providers. She combines expertise in population health, EHR/PM systems, revenue cycle management, and cloud-based software with a deep understanding of client challenges, enabling her to close high-value sales and foster long-term partnerships. Her approach emphasizes both business outcomes and improved patient care, positioning her as a trusted advisor to C-suite executives and healthcare administrators alike.
Sara holds an MBA, a Bachelor’s degree in Business/Economics from The Ohio State University. Beyond her professional achievements, she actively engages in thought leadership on healthcare technology, and revenue cycle reflecting her commitment to innovation and excellence in the healthcare IT industry.
• The Ohio State University- Bachelor's
• Presidents Club
• Toys for Tots
What do you attribute your success to?
I attribute my success to watching my parents work hard and being motivated to take care of my own family.
What’s the best career advice you’ve ever received?
Work hard and always have Integrity.
What advice would you give to young women entering your industry?
I would advise young women entering my industry to never take no for an answer—continue to ask the right questions, be committed, be patient, don't give up and eventually the No's become Yes
What are the biggest challenges or opportunities in your field right now?
Challenges: the fear over using AI and how it's affecting the industry
Opportunites: being as efficient as possible. Let technology automate what it can, save time and money
What values are most important to you in your work and personal life?
The values most important to me in my work and personal life are Faith, Integrity, Compassion, Kindness, Time Management, Respect, and Gratitude