Shannon R. Roane
Shannon R. is the founder of Highlight Your Healing, a grief-informed coaching and journaling brand dedicated to helping women navigate loss, identity shifts, and life transitions. Her journey into grief work began with personal experiences of profound loss, including an ectopic pregnancy and the deaths of close loved ones. These experiences inspired her to create J & J Journals, a guided journaling brand designed to support reflection, emotional processing, and personal growth, which eventually expanded into a broader coaching and healing platform.
Through Highlight Your Healing, Shannon provides grief coaching, workshops, guided journaling, and a podcast, creating safe and non-judgmental spaces for women to process grief and rediscover themselves. Her approach is rooted in lived experience, emphasizing that healing is not about moving on quickly but about giving oneself permission to grieve and grow. She believes in helping women acknowledge their pain while learning to live fully in their present season of life.
In addition to her work with Highlight Your Healing, Shannon maintains a full-time career as a Senior HR Manager, blending her professional skills in human resources with her passion for supporting women through grief. She volunteers as a peer companion with Northside Hospital's Heartstrings program, supporting women who have experienced pregnancy loss, and continues to expand her mission of empowering women to embrace healing, faith, and joy after loss.
• ICF-accredited Certified Grief Coach
• Bachelor's in Business Management, 2008
• Master's in Human Resources, 2010
• Northside Hospital's Heartstrings bereavement and palliative program
What do you attribute your success to?
I attribute my success to the impact I make on the women I serve. When women can walk away saying thank you so much for helping me get through that tough time they're going through, that makes me feel like I have done a job well and that I'm walking in my purpose and in my alignment for what I'm doing. It's when I hear the women say thank you and they're sharing pictures with me and things that they're doing that they were able to rediscover themselves after all that they went through. That's what success means to me.
What’s the best career advice you’ve ever received?
The best career advice I ever received is that people will always remember how you made them feel. This applies to both my 9 to 5 work in human resources where I work with people all day in field operations, and my 5 to 9 coaching work. They may not remember your name or your title, but they will always remember how you made them feel. I think that is the same in the coaching world as well. They'll remember how you made them feel and how you helped them get through a very tough time or a very tough situation. So I always lead with compassion and with care.
What advice would you give to young women entering your industry?
I would tell young women entering this field to lead with compassion and care, always prioritizing how they make others feel and striving to create respectful, safe spaces.
What are the biggest challenges or opportunities in your field right now?
Right now, the biggest challenge is being able to get in the right spaces in front of the right people, because a lot of women suffer in silence and some don't know where the resources are for them. So getting in front of the right audience, the right women who are in need of my services, and letting them know that they are not alone is probably the biggest thing. Most women don't talk about certain things or share certain things, but there are resources out there and people out there like me who are able to walk through their journey with them so they don't have to do it alone.
What values are most important to you in your work and personal life?
The values most important to me are integrity, number one, and respect. I'm also committed to creating safe spaces for women to be heard and seen with no judgment, because in this business, in this space, it's important not to judge people based on what they've been through or what they're going through. So I would say respect, integrity, and just a safe space for women to tell their story are my core values.