Influential Woman · Entertainment Technology
Shannon Wong
CEO and Visionary / Co-Founder, SIDES
Los Angeles, CA 90038
Her Story
About Shannon
Shannon Wong is the CEO and visionary co-founder of SIDES, an innovative technology company focused on transforming the acting and casting experience. Founded in January 2025, SIDES is an AI-powered, end-to-end workflow application designed to help actors and their representatives discover roles, manage submissions, track opportunities, and verify gigs through platforms such as IMDb. Drawing on her firsthand experience as an actress, Shannon is passionate about making opportunities in the entertainment industry more accessible and helping performers navigate an often outdated and complicated audition process.
Before entering the technology space, Shannon built a diverse career across entertainment, technology, and executive support. After earning a Bachelor of Arts in Communications from Portland State University, she worked as an events coordinator before serving as an executive assistant to a hedge fund billionaire. At the same time, she continued pursuing her passion for acting, performing in a sold-out play that later moved off-Broadway and appearing in two independent horror films. Her experiences working both in front of the camera and behind the scenes gave her valuable insight into the challenges performers face when searching for and managing acting opportunities.
Today, Shannon is combining her entrepreneurial ambitions with her identity as an artist and technology innovator. She is pursuing a master class certificate through Augment to further develop her entrepreneurial skills and is exploring opportunities in content creation and modeling. Her approach to both acting and business is grounded in resilience, persistence, and the belief that rejection should not be taken personally but viewed as part of finding the right opportunity. Above all, Shannon is motivated by a commitment to innovation, accessibility, the arts, and values that emphasize caring for the Earth, humanity, personal well-being, and maintaining positive energy while pursuing meaningful goals.
Her Interview
Ten minutes with Shannon
01What do you attribute your success to?
I attribute my success to the encouragement and support of my friends and family. Their belief in me has given me the confidence to pursue my dreams, overcome challenges, and continue striving toward my goals.
02What advice would you give to young women entering your industry?
My advice to young women entering the industry is to go for it and believe in yourself. Don’t take challenges, criticism, or setbacks personally. Stay focused on your goals, keep learning, and most importantly, keep moving forward even when things get difficult.
03What values are most important to you in your work and personal life?
The values that are most important to me in both my work and personal life are caring for the Earth, prioritizing health and nourishing my body with good food, building a strong sense of community, and giving back. I believe in living with purpose, making choices that support well-being, and contributing positively to the people and environment around me.
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