Sharon King

Meet Sharon, a dynamic product marketing virtuoso who transforms complex B2B products and technology into compelling narratives that resonate with buyers. With an innate ability to understand and connect with diverse audiences, she crafts differentiated selling stories that drive meaningful product adoption and business growth.

As a strategic bridge-builder, Sharon expertly connects the dots between senior leadership, Marketing, Product, and Sales teams, fostering collaborative environments that deliver exceptional results. Her expertise shines particularly bright in the CPG and retail pharmacy sectors, where she creates branded experiences that elevate the shopper journey and spark genuine engagement.

Sharon's professional toolkit includes mastery of essential business platforms like MS Office Suite, Google Workspace, and Zoom Webinar, complemented by proficiency in specialized tools such as IRI Liquid Data and Spectra Strategic Insights. Her natural strengths in Communication, Woo, Harmony, Responsibility, and Positivity (as identified by Clifton Strengths) make her an invaluable asset to any organization.

Her impact was quickly recognized when she earned Quotient's 2022 Newcomer of the Year award, highlighting her exceptional ability to drive business results and collaborate effectively across teams. Sharon's approach combines strategic thinking with interpersonal finesse, making her both approachable and highly effective in her role.

Core competencies include Product Marketing, CPG Shopper Marketing, Consumer Insights, B2B Product Management, Couponing & Promotions, Cross-Functional Team Leadership, Project Management, and Sales Enablement.

Contact: sharonsmithking72@gmail.com