Sheana Kizer
Driven by faith and a passion for strategic growth, Sheana Kizer is a multi-faceted professional and entrepreneur dedicated to building legacies and empowering others. Born and raised in Southwest Michigan, Sheana has cultivated a life rooted in resilience, service, and a deep commitment to excellence. By profession, Sheana serves as a Digital Product Management Analyst, leveraging a sharp analytical mind to navigate the complexities of the digital landscape. Her entrepreneurial spirit led her to establish Kizer & Co., where she provides high-level strategic solutions and consulting.
A significant portion of Sheana’s heart belongs to The Ted Kizer Foundation, an organization she founded to honor a lasting legacy through impactful community work. As a Certified Life Coach and Mentor, she is passionate about guiding individuals toward their highest potential, offering the tools and support necessary for personal and professional transformation.
As a woman of faith, Sheana’s spiritual journey is central to her identity. She is the author of Daughter of a Hustler, Birth of an Intercessor, a work that reflects her dedication to prayer and her desire to inspire others in their walk with God.
When she isn’t building brands or mentoring future leaders, Sheana embraces her love for adventure. An avid traveler, she finds inspiration in exploring new destinations, discovering diverse cultures, and seeking out new life experiences. As an only child, she carries a unique perspective on independence and the importance of creating a meaningful, purpose-driven life.
• Bachelor of Business Administration (BBA)
• Associate of Entrepreneurship
• First-generation college graduate
• The Ted Kizer Foundation
• Jewels Life Coaching & Mentoring
What do you attribute your success to?
If I had to pin it down, it’s God first, followed by the example set by my parents. Watching them navigate entrepreneurship as natural-born leaders showed me that success isn't just about formal education—it’s about stamina and character. They raised me to be tough, motivating, and above all, confident. They taught me how to stand in my boldness and speak my truth without losing my grace. I wouldn't have that internal compass without the spiritual foundation my mother gifted me.
What’s the best career advice you’ve ever received?
The best advice I’ve ever received is to stay grounded in who you are and what you believe. In the corporate and entrepreneurial worlds, there is often pressure to conform, but I’ve learned that moving in integrity is the only way to sustain long-term success. While standing by your values might occasionally cause controversy, it guarantees you something far more valuable: peace. When you lead from a place of truth, you never have to second-guess your steps.
What advice would you give to young women entering your industry?
Allow your passion and purpose to blossom into something great. My biggest piece of advice is to never be money-led, but purpose-driven. When you focus on solving real problems and serving people with excellence, the profit inevitably follows. To do that effectively, become a student of your craft. Seek out mentors, stay curious, and build your confidence alongside your skills. When you lead with purpose and back it up with a strong work ethic, you create a career that isn't just successful—it’s significant.
What values are most important to you in your work and personal life?
In both my work and personal life, the non-negotiables are honesty and trustworthiness. I often ask, ‘Who are you if you aren't trustworthy?’ My foundation is built on biblical truths, which guide how I treat people. I believe in the 'extra mile' philosophy; doing more than what is required. I also prioritize 'seeing the human.' For me, leadership is about addressing the issue with kindness and ensuring that people feel valued even when we are tackling tough challenges.
