Shelby Steblein

She is a category management and merchandising professional with experience in pet, farm and ranch, private-brand development, centralized buying, and retail purchasing. She currently serves as Category Director at Mid States Distribution, where she manages pet and farm and ranch categories for independent farm, ranch, and home retailers. Her background includes more than a decade in merchandising, with earlier purchasing and buying roles at Michaels Arts and Crafts and GameStop. She has also led private-brand pet food program development, including the launch of Heartland Harvest across regional retailers in multiple states.