Shonda Edmendson

Shonda Edmendson is a customer experience professional and Field Product Advisor IV at Rivian, where she combines her passion for innovation, education, and relationship-building to help customers understand the future of electric mobility. With more than 10 years of experience across automotive, hospitality, retail, and creative industries, Shonda has developed a unique ability to connect with diverse audiences and deliver exceptional customer experiences. In her role at Rivian, she guides customers through vehicle demonstrations, provides in-depth product education, and helps individuals confidently transition to electric vehicles by highlighting their benefits, technology, and long-term value.

Throughout her career, Shonda has built a strong foundation in customer service, sales, and team collaboration. Prior to joining Rivian, she gained extensive hospitality experience as a server and bartender, where she developed strong interpersonal skills and a deep understanding of customer needs. She also pursued her passion for creativity through photography, with her work featured in Richmond Magazine and local art galleries. Her photography has been recognized by notable audiences, including an R&B artist who purchased one of her pieces, reflecting her talent for storytelling through visual expression.

Shonda is passionate about authenticity, empathy, adaptability, and maintaining meaningful connections with others. She credits her success to the support of her family, faith, and mentors who have encouraged her growth and resilience throughout her journey. Whether supporting customers, collaborating with high-performing teams, or creating art, Shonda approaches each opportunity with compassion, curiosity, and a commitment to continuous learning. She continues to inspire others by embracing change, staying grounded in her values, and bringing a people-focused perspective to every environment she serves.