Sommer B. Smith
Sommer S. is a respected leader in the automotive industry, known for her people-first approach to business development, customer service, and retention. With extensive experience at Dealerlogix and throughout the automotive service sector, Sommer brings a unique blend of operational expertise and emotional intelligence to every role she holds. Her background in psychology and education informs her leadership style, allowing her to understand both individual and organizational needs while driving sustainable results.
Throughout her career, Sommer has demonstrated a deep commitment to creating supportive, high-performing teams. She leads with compassion and empathy, recognizing that success is built on trust, communication, and genuine care for people. Whether mentoring team members, supporting them through challenging days, or proactively sharing resources when they are needed most, Sommer is intentional about fostering an environment where employees feel valued, heard, and empowered to grow.
Sommer believes that when organizations invest in their people, success follows naturally. By cultivating a positive workplace culture rooted in respect and collaboration, she helps teams thrive—both personally and professionally. Her leadership philosophy centers on the idea that supported employees become engaged, loyal, and successful contributors, ultimately strengthening the entire organization.
• University of Redlands- Master's
• California State University, Fullerton- Bachelor's
What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges in my field is navigating a male-dominated industry, but it has also become an opportunity to lead with confidence, demonstrate my expertise, and create space for more inclusive leadership.