Sonya Hand Lombardi

Sonya Lombardi is a growth and commercial transformation leader with nearly three decades of experience shaping strategy at the intersection of marketing, technology, and data. She currently serves as EVP and Americas Lead for Dentsu's B2B business, where she carries global responsibility for the company's account-based experience strategy. In this role, she oversees a portfolio exceeding $200 million spanning Fortune 500 and high-growth enterprise clients, while guiding Dentsu's global ABX practice through the integration of cross-agency teams and AI-driven personalization. Her leadership has helped position Dentsu as a top-ranked U.S. B2B agency, recognized by the B2B Marketing Awards in 2025. Prior to this role, she held senior leadership positions at Merkle, where she directed cross-functional growth programs and launched new transformation offerings adopted across Dentsu's global network, and served as CMO of a high-growth defense and aerospace technology firm, where she built executive relationships with organizations such as NATO, Raytheon, and Lockheed Martin while driving twentyfold revenue growth.

Lombardi's career reflects a rare blend of entrepreneurial instinct and enterprise-scale strategic thinking. Earlier in her career, she founded and led her own digital strategy consultancy for over a decade, partnering with brands like Google Coursera and Adobe to deliver customer experience and brand transformation programs, and later drove a 650 percent revenue increase as director of corporate strategy for a higher education consulting organization. Across these roles, she has consistently translated complex commercial challenges into integrated growth architectures that align people, technology, and strategy to unlock measurable enterprise value. She holds a bachelor's degree in information technology and marketing from the University of Virginia's McIntire Business Institute and an MBA with a dual focus in marketing communications and technology from Johns Hopkins University's Carey Business School, along with an Account-Based Experience Expert Certification from Demandbase and additional credentials in Adobe, Salesforce, and AI.

Beyond her corporate achievements, Lombardi is deeply invested in community and mentorship. She has chaired the board of the Carroll Technology & Innovation Council and served on the board of the Chamber of Commerce for Carroll County, Maryland, while dedicating her time to organizations such as Habitat for Humanity, Girls on the Run, and programs supporting previously incarcerated female entrepreneurs. She is also active with the Female Quotient and the Association of National Advertisers. Guided by a philosophy of curiosity, humility, and scrappiness, Lombardi believes the most meaningful growth strategies balance human ingenuity with responsible innovation—ensuring that technology strengthens decision-making without losing sight of trust, culture, and the people it ultimately serves.