Stephanie Bingham
Stephanie Bingham is a seasoned sales leader with over a decade of experience driving growth in the consumer packaged goods industry. She currently serves as Senior Regional Sales Manager at Bel Brands, USA, where she oversees key accounts across the Eastern United States, including Ahold-Delhaize USA, Southeastern Grocers, and other regional accounts. Known for her strategic planning skills and customer-focused approach, Stephanie leverages data-driven insights and relationship management to deliver impactful solutions that meet client and organizational goals.
Before joining Bel, Stephanie honed her expertise at CROSSMARK, holding multiple positions over six years, including Customer Business Manager and Client Services Manager. In these roles, she managed high-volume accounts, led broker networks, and utilized analytics tools to optimize sales and promotions. Earlier in her career, she gained marketing and account coordination experience at Moore & Scarry Advertising and Affinitiv, building a strong foundation in client engagement and strategic planning.
Stephanie holds a Bachelor of Science in Marketing from the University of South Florida and has earned numerous accolades throughout her career, including Bel Brands’ Sales Leader of the Year in 2023 and recognition as a Top National Supervisor by L’Oreal’s dedicated team at CROSSMARK. Her professional journey reflects a commitment to excellence, collaboration, and delivering measurable results while fostering strong client relationships across the retail landscape.
• University of South Florida- B.S.
• NFFRFA
What do you attribute your success to?
I attribute my success to steadily building expertise and leadership in the CPG industry—starting as a broker managing a territory, advancing to supervising a 50-person team, overseeing broader sales operations, and eventually moving to headquarters to lead strategic client relations and sales planning for the past seven years.
What’s the best career advice you’ve ever received?
The best career advice I’ve received has come from mentors and loved ones who guided and supported me—Bill from NFFRFA showed me the power of mentorship and board leadership, Krista at Bel helped me leverage my experience through new roles and challenges, and my husband Sam has been my steadfast supporter, helping me balance career, motherhood, and life.
What advice would you give to young women entering your industry?
My advice to young women entering the industry is to immerse yourself in the area you’re passionate about, take pride in every role you hold, build meaningful relationships, and always focus on what unique value you can bring to the world.
What values are most important to you in your work and personal life?
The values most important to me in work and life are balance, wellness, family, and making time to enjoy meaningful activities, whether it’s fitness, travel, or quality moments with my daughter.