Stephanie Guarriello
Stephanie Guarriello is a seasoned Brand Partnerships and Growth Leader with over 13 years of experience driving integrated sponsorships and co-marketing campaigns across media, sports, and entertainment for major global brands. She has a proven track record of designing and executing partner strategies that generate significant revenue while enhancing audience engagement and brand visibility. Currently based in Easton, Pennsylvania, Stephanie most recently served as Senior Manager of Brand Solutions and Partnerships at Disney ABC Television Group, where she led more than 300 brand campaigns across linear, digital, streaming, and social platforms, delivering $11 million in annual partnership revenue and establishing long-term relationships with key clients and stakeholders.
Stephanie began her career in media buying at IPG, managing multi-million-dollar investments for global brands such as Johnson & Johnson, Hyundai, and Kia. Her curiosity about the business rationale behind media investments led her to pivot into partnerships and integrated marketing, including a tenure at Tennis Channel where she developed global campaigns spanning major tournaments, including all four Grand Slams. Throughout her career, she has focused on creating authentic storytelling partnerships that connect brands with audiences while driving measurable business outcomes.
Stephanie attributes her success to building trust, fostering strong relationships, and maintaining a results-oriented mindset. She encourages young women entering her industry to build leverage by understanding the business impact of their work, knowing their metrics, and stepping into opportunities before feeling 100% ready. She values trust, authenticity, curiosity, and embracing growth through challenges. With a B.S. in Advertising from Syracuse University’s S.I. Newhouse School of Public Communications and a minor in Accounting, Stephanie continues to shape innovative partnership strategies that inspire brand engagement and deliver meaningful results.
• Syracuse University — S.I. Newhouse School of Public Communications, Bachelor of Science in Advertising, Minor in Accounting
• Influential Women for 2026
What do you attribute your success to?
I attribute my success to building trust and strong relationships, being genuinely curious about why brands invest the way they do, and maintaining a results-driven focus on measurable business outcomes. Sustained networking, mentorship, and a commitment to understanding the business behind the work have also been critical factors in my growth.
What’s the best career advice you’ve ever received?
The best career advice I’ve received is that your first job may not be your dream job, but it opens doors. Starting on the media or agency side provides exposure to the business, allows you to network, and helps you use each role to build future opportunities.
What advice would you give to young women entering your industry?
I would tell young women to focus on building leverage, not just a resume. Understand the business impact of your work, know your revenue and performance metrics, and clearly articulate how your contributions drive results. Don’t wait until you feel 100% ready—growth happens when you stretch into new opportunities, so step in and start learning along the way.
What are the biggest challenges or opportunities in your field right now?
The biggest challenges currently include post-pandemic work-life balance pressures, such as long commutes, and limited internal mobility within some large organizations. The opportunities lie in shaping integrated partnerships and storytelling across linear, streaming, and digital platforms to create authentic brand connections and drive revenue growth.
What values are most important to you in your work and personal life?
The values I prioritize most are trust, authenticity, curiosity, and a results-oriented mindset. I also deeply value growth, which often comes from stretching into new roles and responsibilities, and I aim to embrace every opportunity to learn and expand my capabilities.
Locations
Disney Entertainment
Easton, PA 18042