Stephanie Shobe Patrick, Retail Sales Director - Southeast on Influential Women

Influential Woman · Consumer Package Goods

Stephanie Shobe Patrick

Retail Sales Director - Southeast, Anheuser-Busch

Charlotte, NC

Her Story

About Stephanie

She is a seasoned retail sales executive with over a decade of experience driving revenue growth, market share expansion, and strategic partnerships across the beverage and consumer goods industries, currently serving as Retail Sales Director for the Southeast region at Anheuser-Busch, where she leads strategy and execution across 3,000+ accounts, driving over 500,000 barrels in annual volume. Prior to this role, she served as Retail Sales Director for National accounts, where she developed and executed a sales playbook for canned cocktails at national retailers including Costco and Target, resulting in $500,000 in sales revenue growth and 30% market share. She also served as Sales Director for the Natural Channel, managing an $8M sales portfolio and driving 25% YoY growth for two consecutive years. Her career includes roles as Non-Alcohol Sales Manager, Key Account Manager, District Sales Manager, and Sales Integration Manager. She holds a Bachelor of Science in Marketing and Technology Management from the Indiana University Kelley School of Business and studied abroad at City University of Hong Kong. She is recognized as a strategic, results-driven, and collaborative leader who combines deep sales expertise with strong analytical and relationship-building skills to drive business growth and market leadership.

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