Stephanie Villasuso
I’m Stephanie Villasuso — and I don’t fit neatly into one box.
I’m part creative, part strategist, part organizer, and part “how the hell are we going to make this work?” person. I build brands, create content, design assets, and develop systems for artists, musicians, and small businesses who are tired of doing everything alone.
I’ve spent years watching insanely talented people stay stuck—not because they weren’t good enough, but because nobody ever gave them the structure, tools, or confidence to move like a real business.
That’s what I do. I take big ideas, messy visions, and raw talent… and turn them into something real, organized, marketable, and sustainable.
I’m also an active supporter of the International Songwriters Association (ISSA) because I believe songwriters deserve more than exposure—they deserve support, protection, and community.
I’m building a world where creativity doesn’t burn people out.
Where artists don’t have to shrink.
Where culture stays alive.
And yes… I bring a little grit with the glitter.
• Meet Canva's Visual Suite
• High school
• International Songwriters Association
What do you attribute your success to?
I attribute my success to grit, creativity, and the ability to turn chaos into a plan. I’ve never been afraid to learn as I go, build from scratch, and do the work hands-on. I also credit my success to staying authentic and believing that community matters—because the truth is, real success isn’t just what you build for yourself, it’s what you help build for others.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received was: “Don’t wait to be chosen—choose yourself.”
That mindset changed everything for me. It reminded me that opportunities don’t always come with permission, and real growth happens when you take ownership of your path, trust your skills, and build what you wish already existed.
What advice would you give to young women entering your industry?
My advice to young women entering the industry is to stand tall, stay honest, and always know your worth. Don’t shy away from opportunities—step into them with confidence. Learn the business side early, create clear structures and boundaries, and protect your time and energy. Most importantly, don’t let unnecessary tasks or outside noise drain you—burnout is real, and your creativity deserves to be protected.
What are the biggest challenges or opportunities in your field right now?
One of the biggest opportunities in my field right now is that creatives and businesses have more access than ever to tools, platforms, and audiences. That means artists and brands can grow faster, build direct relationships, and monetize without waiting for traditional gatekeepers.
At the same time, the biggest challenge is oversaturation—standing out and staying consistent takes real strategy, not just content. The demand is high, but the creatives who succeed are the ones who combine authenticity with structure, clear branding, and long-term systems that prevent burnout.
What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are authenticity, integrity, and community. I believe in showing up honestly, keeping my word, and building trust through consistency. I value creativity, but I also believe structure and accountability are what turn ideas into real results. Kindness matters to me, but so does having boundaries and protecting my energy so I can lead without burnout. Above all, I care about impact—supporting others, creating opportunities, and leaving people better than I found them.
Locations
Key West, FL 33040
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