Storm Josefsberg

I've learned that as a woman, we don't really brag about ourselves enough, and it's a disservice to our industry and our companies. If we're not talking about how good we are, or showcasing our skills and putting ourselves out there, we're not able to have the type of influence that could be helping more people - we're really keeping it to ourselves. Not bragging about yourself or not being able to showcase your skills is actually doing something negative, because you're not able to help all these people since no one even knows about you, and your company isn't able to see you and put you in the right position so you could be doing the best for the company. You're sort of hiding, you're hidden from everyone. I just don't think women think that way because it's sort of against what we're taught, but it's something I've learned as I've gotten older and been in this industry longer.

Right now there's a huge AI boom which is driving the power generation market here in North America - it's the biggest energy boom ever in history. We're selling tons of new equipment and people are building a ton of new power plants to support these new data centers that are coming up. Every time you look at an AI cat video on social media, that video takes a ton of power to keep up in a cloud to hold, so companies like Amazon and Google need data centers to hold all that information in the cloud. They're building their own power plants, and we can't keep equipment on the shelf - we're selling future long-term contracts on top of our gas turbines like crazy right now. It's a really exciting time to be in the industry. This boom started a few years ago and it's just gone completely insane, and there's a huge energy transition that the entire market is having to be flexible and adjust to.

I'm really passionate about helping others - that's really why I got into the Women's Energy Network organization that I volunteer for. I really want to help other women, and men, everyone, just be able to have an easier time and have a safe place to network, a safe place to share ideas and develop, and just have another way to develop leadership skills, because that's not really something that a lot of companies have formalized. You sort of have to go out and figure it out yourself. So if we can create resources and help our community grow like that, that just is kind of a passion for me. As long as I could add value, you know, as long as it's something where I could speak about something and give my personal experience or how I approach something, I would be honored to share my story.