Her Story
About Sue
Sue Phillips is a fragrance expert, entrepreneur, and founder and president of Scenterprises Inc., a New York–based consultancy specializing in custom fragrance experiences, brand development, and scent-driven events. With a career spanning over three decades in the beauty and fragrance industry, she is known for creating immersive, personalized perfume experiences for global clients across corporate, luxury, and private sectors. Her work blends creativity and strategic branding to help individuals and organizations develop distinctive “signature scents” that reflect identity and story.
Originally from South Africa, Phillips began her career as a child actress before studying speech and drama and later building a foundation in business and creative arts. She went on to hold senior roles in major global beauty companies, including Elizabeth Arden, Lancôme, and Tiffany & Co., where she played a key role in fragrance development and marketing—most notably contributing to the launch of the iconic Tiffany perfume. Over time, she transitioned into entrepreneurship, founding Scenterprises Inc. and later The Scentarium, a bespoke fragrance atelier in New York.
In addition to her consulting and experiential work, Phillips is an author, speaker, and expert witness in fragrance-related legal disputes involving licensing, trademarks, and intellectual property. She has worked with major brands and high-profile clients, delivered workshops and educational programs globally, and written on the power of scent, including The Power of Perfume and Smell With Your Brain, which explores recovery of the sense of smell. Her current work also includes advocacy and support for individuals affected by anosmia, particularly following COVID-19.
Her Interview
Ten minutes with Sue
01What do you attribute your success to?
I attribute my success to my parents. My mother, a talented artist, designer, musician, and calligrapher, inspired my creativity, while my father, a successful businessman, taught me perseverance and a strong work ethic. Their influence has shaped who I am today.
02What advice would you give to young women entering your industry?
My advice to young women entering this industry is to follow what you are truly passionate about. If you genuinely love what you do, you'll be more motivated to overcome challenges and grow in your career. Choose a path that aligns with your interests and strengths rather than pursuing something solely to meet others' expectations—life is challenging enough without spending it in a profession you don't enjoy.
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