Susie Moon

I attribute my success to being self-motivated and goal-oriented, always striving for excellence in everything I do. Surrounding myself with the right people, continually learning, and the willingness to fail are important as well. I firmly believe in the power of connection and having an abundance mindset.

The best career advice I’ve ever received is to put yourself out there and actively pursue what you want. Leaning into your personal gifts that make you unique can help you stand out from the crowd. Approach every opportunity with an ownership mindset, take initiative, be accountable, and think strategically about the impact you can make.

I would advise young women entering this industry to embrace the unknown and approach every opportunity with curiosity and openness. Don’t be afraid to explore new ideas and perspectives and strive to differentiate yourself by bringing your unique strengths and voice to the table. Lean into using LinkedIn to expand your network. Be vulnerable and ask for help. Don't try to do it all alone.

More and more people want to use speaking as a way to build their businesses and brand, and there's a lot of competition. It requires a great deal of patience and consistency. People want results right away, and it's a bit of a long game. Finding opportunities is a learning curve and can be time-intensive. Gradually work your way up to getting paid to speak and remember the free opportunities can be equally rewarding and lead to new business.

Humor is non-negotiable for me. Life is too short — and business is too hard — to take everything seriously. I bring delight and fun to my work intentionally, because I've found that when people laugh together, they trust each other faster and accomplish more.

Integrity is the foundation everything else is built on. I'm not interested in looking successful; I'm interested in being excellent. When I take on a client's vision, I execute it with care and intention — because your goals deserve more than good enough.

Curiosity is what keeps me good at this. I'm always digging — discovering new leads, uncovering unexpected connections, finding resources my clients didn't know existed. The best opportunities rarely announce themselves, and I love the hunt.

Advocacy is probably the value closest to my heart. I genuinely align myself with where my clients are headed and champion their gifts as if they were my own. I believe in accountability and growth — not just celebrating the wins, but helping people push toward what they're actually capable of.

And underneath all of it is Connection. I believe that relationships are the path to great things — in business and in life. Not networking for the sake of a business card exchange, but real, meaningful connection that opens doors neither person could have opened alone.