Her Story
About Tamara
I pretty much grew up in real estate - I'm born and raised in Germany where my dad was a builder and my mom was a broker. As a kid, I attended open houses and thought I'd never do what my parents did because of the entrepreneurial rollercoaster. I went to college, then law school, graduated and took the bar in Germany. After I got married and immigrated to the U.S. with my oldest daughter Maya, I asked myself what I was going to do with my background in law and operations, and I went into real estate because that's what I knew. But my focus was never on helping people buy and sell - it was always the operational backbone of a brokerage. As I say, I keep my agents out of real estate jail. I started at Keller Williams, then was part of a Next Home franchise, got recruited by Side where I was managing broker and built Oregon and southwest Washington from 15 agents to 130 with almost 15 partner teams. Then I branched out and started my own - Independent Broker Collective. We're small and mighty, building white-label brokerages where the focus is on the agent and they market under their own brands. My main expertise is compliance and making sure agents stay compliant with Oregon Real Estate Agency and Washington DOL. It's sort of like practicing law without a license, which weaves in really well with my background. I'm very hands-on with my agents - they have my cell phone number and can text, call, or email. I do compliance review, transaction work, deal doctoring, and serve as a sounding board and advisory role. Being that backstop and helping agents navigate through challenges is what completely lights me up.
Her Interview
Ten minutes with Tamara
01What advice would you give to young women entering your industry?
Follow your heart and your guts. Your instincts are right 9 times out of 10, believe women, always. And just go and put yourself in rooms where you're not the smartest, because that's how you learn and grow. It's always about stretching.
02What are the biggest challenges or opportunities in your field right now?
I think real estate is changing between the NAR lawsuits and buyer broker agreements, huge conglomerates and mergers happening. The trajectory of brokerages is changing, and with AI there have been attempts that are successful as well. The brokerage field is changing and the way we do business will likely have to adapt at some point. I think it's interesting and exciting, and at the same time also a little daunting. I've seen all sorts of market changes - the 07, 08 crash and all the economy shifts - but now it feels like it's coming from a different angle with technology. I see a focus on the day-to-day interpersonal relationships and interpersonal communication being more important than ever. The technology is great and it can boost, but it can't be that - there's no personal interaction. For most people, their home is their biggest asset at the end of the day, and it's a lot of money involved. From an intellectual standpoint, it's really hard for myself to wrap my head around - are we willing to abdicate that to technology only?
Keep Exploring
More Influential Women · Oregon
Join Influential Women and start making an impact. Register now.