Tammy Karr
Tammy Karr is a media and marketing expert with 20+ years of experience in advertising, committed to connecting businesses with their communities through impactful local marketing. Inspired by the belief, “I am built for more,” Tammy pursued a career that allows her to contribute meaningfully to others while balancing her priorities as a wife and mom first. As Publisher and Division Leader at Best Version Media, she leads the Rocky Division, which includes over 40 local magazines across Colorado, and supports other publishers in troubleshooting and optimizing their efforts. Since 2017, Tammy has guided her division in delivering hyper-local content, connecting businesses with affluent homeowners, and providing solutions for local advertising that include online marketing, content creation, and monthly magazine production.
A typical day for Tammy involves leading conference calls, meeting local business owners across communities, and developing marketing strategies that help businesses grow their visibility and engagement. Her work spans brand development, digital marketing, geofencing, search optimization, micro-targeted campaigns, and content editing, ensuring that each community publication is relevant, impactful, and supports local economic growth.
Before her current role, Tammy held leadership positions in marketing and advertising, including Director of Marketing at COListings Real Estate and Advertising Production Manager at GTB, where she managed large-scale advertising campaigns for major clients such as Ford Motor Company, overseeing the production of thousands of TV and radio commercials while streamlining processes for efficiency and cost savings.
Tammy holds an MBA from the University of Phoenix and a Bachelor’s degree in Journalism, Mass Communications, and Advertising from the University of Northern Colorado, with additional minors in Psychology and Sociology. Her combination of strategic insight, leadership experience, and hands-on marketing expertise has established her as a trusted connector, branding expert, and advocate for local businesses and communities.
• University of Northern Colorado - BAS, Journalism; Mass Communications, Advertising, Minors- Psychology and Sociology
• Best Version Media Career Milestone Award - 2025
What do you attribute your success to?
I attribute my success to the lessons my dad taught me: always do your best, no matter what that looks like, work hard, and never give up. One of my most notable achievements has been being selected as a Division Leader for Best Version Media, leading my team, and having the courage to become an entrepreneur by leaving a steady paycheck at an agency to start my own company.
What’s the best career advice you’ve ever received?
The best career advice I’ve received is to do it ugly instead of doing nothing. Things won’t always turn out the way you want, but taking action is always better than standing still.
What advice would you give to young women entering your industry?
My advice to young women entering the industry is to trust the timing of your journey, lead with authenticity, and remember that you are built for more than you may realize.
What are the biggest challenges or opportunities in your field right now?
A key challenge and opportunity in the industry is helping businesses understand the value of branding and marketing to the right target audience. I have the ability to help at an agency level, but I also focus on supporting local businesses and helping other entrepreneurs grow.
What values are most important to you in your work and personal life?
I value being present, leading with authenticity, maintaining integrity, and keeping faith at the center of my life and work. I love serving at my church, especially helping new people feel welcome and comfortable. Outside of work, I enjoy camping and fishing, which allow me to connect with nature and recharge.
