Tawana Lowery
Tawana Lowery is a dynamic entrepreneur, best-selling author, and global keynote speaker with over 35 years of business leadership experience. As the founder of Message 4 Millions, she empowers female business owners, coaches, and solopreneurs to grow bigger and faster by leveraging the power of story sharing and strategic brand messaging. Her expertise lies in transforming personal stories into compelling brand narratives that attract clients, increase visibility, and drive predictable revenue growth.
Before founding her business, Tawana built a successful corporate career spanning decades, including roles as Sales Operations Manager and Project/Program Manager at McKesson. There, she led high-profile projects such as large-scale data center migrations, Salesforce.com operations for 80+ users, and process optimizations that enhanced efficiency, compliance, and client satisfaction. Her corporate experience laid the foundation for her deep understanding of strategy, leadership, and operational excellence.
Tawana is passionate about helping women unlock their full potential. Through workshops, coaching programs, and speaking engagements, she guides entrepreneurs to confidently share their stories, amplify their brands, and grow their influence. With a Bachelor of Science in Public Relations and Communications from Kennesaw State University and certifications as a project manager, Tawana combines technical expertise with creativity and vision to inspire others to achieve business success while staying true to their authentic selves.
• Certified Project Manager
• Kennesaw State University- B.S.
What do you attribute your success to?
I attribute my success to staying motivated, having a clear purpose and aligning my actions with it, working hard with dedication, being thankful for and accepting God’s blessings, and not being afraid to take bold steps.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is to be intentional in everything I do, never leave things to chance, and always provide exceptional service.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is to ensure they are aligned with their purpose—it's paramount—and to be themselves, as their creativity will naturally flourish.
What are the biggest challenges or opportunities in your field right now?
The biggest challenge in my field right now is helping people overcome the hardships and vulnerability that come with sharing their personal stories.
What values are most important to you in your work and personal life?
The values most important to me in my work and personal life are authenticity, integrity, empathy, excellence, and honesty.