Tisha Hyter
Tisha Hyter is a trusted leadership advisor and senior nonprofit strategist based in Washington, D.C., currently serving as Senior Vice President and Senior Nonprofit Strategist at PNC. In her role, she partners with nonprofit organizations to strengthen governance, financial sustainability, fundraising strategies, and long-term operational impact. She is recognized for helping mission-driven leaders align strategy, innovation, and partnerships to transform ideas into sustainable, community-focused outcomes. Her approach is rooted in values of generosity, kindness, and love, along with a strong commitment to helping organizations “do well while doing good.”
With over two decades of professional experience, Tisha brings a diverse background spanning corporate sales, nonprofit consulting, and financial services strategy. Early in her career, she spent 10 years at FedEx in sales and marketing leadership, where she contributed to major regional expansion initiatives in Latin America and the Caribbean. She later transitioned into nonprofit work, supporting organizations such as the United Nations Foundation, the National Women’s Law Center, and Time’s Up, where she applied her corporate expertise to strengthen mission delivery, fundraising capacity, and organizational structure.
Tisha is also deeply committed to continuous learning and leadership development. She holds certifications from Harvard Kennedy School Executive Education in nonprofit performance, innovation, and financial stewardship, and is a Chartered SRI Counselor (CSRIC®). She is an active member of CHIEF, a network dedicated to advancing women executives, and participates in nonprofit leadership communities that promote equity, sustainability, and impact. Across all her work, she is driven by a belief in empowering organizations and leaders to create lasting, meaningful change in the communities they serve.
• Certified interior decorator (2019)
• Nonprofit Financial Stewardship
• Driving Nonprofit Performance & Innovation Certificate
• Miss Black Iowa (1989-1990)
• Association of Fundraising Professionals
• National Philanthropy Day — Philadelphia
What do you attribute your success to?
I attribute my success to my children, who continue to inspire me to be the best version of myself. Becoming a young mother pushed me to work hard, grow through challenges, and build a life that provides for my family while setting a strong example for them. Today, I am deeply proud of who they are becoming, and I remain motivated every day to show them resilience, dedication, and integrity through both my work and my actions.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received is simply to go for it. Don’t let fear hold you back—take the opportunity, trust yourself, and move forward with confidence.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is to pursue the corporate or traditional path you may have originally planned, while also actively volunteering and gaining exposure to nonprofit work. Building a strong foundation in the corporate world equips you with valuable business and operational skills, which you can later bring into the nonprofit sector. When you eventually make that transition, those transferable skills allow you to add significant value and make a meaningful impact—just as I did when I brought my corporate experience into nonprofit work.
What are the biggest challenges or opportunities in your field right now?
Philanthropy is an industry built on relationships and exposure, and a key challenge is ensuring underrepresented groups, including young Black women, have access to those networks and understand their value. It is also demanding work that extends beyond a typical 9-to-5, often carrying emotional and ongoing responsibilities. Despite this, it offers meaningful opportunities for those who are passionate about generosity and creating lasting social impact.
What values are most important to you in your work and personal life?
Generosity, kindness, and love are the values that guide both my work and personal life. I believe in doing well, but more importantly, doing good and making a positive impact wherever I can.
Locations
PNC
Bethdesa, MD 20814