Influential Woman · Jewelry wholesale
Varsha Surana
CEO, VBSAA Inc
Edison, NJ
Her Story
About Varsha
Varsha Surana is the CEO and founder of VBSAA Inc, a jewelry company based in Edison, New Jersey. Since December 2015, she has led the business as a designer, manufacturer, and wholesaler of fine diamond, gold, and silver jewelry, specializing in custom designs and handcrafted pieces. VBSAA serves retailers, boutiques, and private clients, with its jewelry produced through her manufacturing operations. She holds a Bachelor of Arts degree from India. Surana works from home, maintaining a balanced approach by dedicating equal time to her jewelry designing and business alongside her personal interests in cooking and home life.
Her Interview
Ten minutes with Varsha
01What values are most important to you in your work and personal life?
Since I work from home, it's very balanced. I am happy doing my jewelry designing and business both while working from home. I love my house and I'm very good at cooking and everything, so I give my like 50-50% time to both.
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