Yesenia Macias

Yesenia Macias is the Director of Drayage Development at OptiX LLC in Houston, Texas, where she leads operational strategy, account implementation, and terminal support across a rapidly growing logistics organization nearing its five-year milestone. With more than two decades of experience in transportation and logistics, she has built a distinguished career founded on operational excellence, industry expertise, and a commitment to continuous improvement.

Beginning her career as a dispatch clerk in 2006, Yesenia advanced through a series of progressively responsible leadership roles, developing extensive knowledge of drayage operations and the Houston port market. Her career progression includes positions such as Senior Customer Service Manager, Senior Transportation Analyst, and Houston Terminal Manager at Gulf Winds International, where she successfully led large-scale terminal operations, enhanced customer service performance, and implemented process improvements that increased efficiency and scalability.

At OptiX LLC, Yesenia plays a pivotal role in driving growth and operational success by optimizing dispatch strategies, developing operational frameworks, and implementing technology-driven solutions that streamline logistics processes. Her expertise in complex supply chain environments and her ability to build high-performing teams have made her a trusted leader within the organization and throughout the industry.

Beyond her operational accomplishments, Yesenia is passionate about mentoring and supporting the advancement of women in logistics and transportation. She actively encourages emerging professionals to develop strong communication skills, remain observant, advocate for themselves, and seek guidance from experienced mentors. She credits her own success to resilience, adaptability, and a dedication to lifelong learning in an ever-evolving industry.

Outside of her professional responsibilities, Yesenia prioritizes family and draws inspiration from her upbringing in a hardworking, entrepreneurial household. Those early influences helped shape the strong work ethic, leadership philosophy, and determination that continue to guide her career today.

With over 20 years of industry experience, Yesenia Macias remains committed to advancing operational excellence, developing future leaders, and driving innovation within the logistics and drayage sectors.