Her Story
About Yoshita
Yoshita Agrawal is a marketer who specifically works for early-stage startups in the AI sector. She started in her industry in the U.S. in 2023 and has three and a half years of experience there, after about 10 years in the workforce. She completed her undergraduate studies at IIT Delhi in India, graduating as the gold medalist, followed by four years of professional work in India before pursuing her MBA at Harvard Business School. Yoshita attributes a great deal of her success to her family and upbringing, as well as the support of her strong partner. She values being radically honest with herself in both work and personal life to enable continuous introspection and improvement. Her mentors have advised her to focus on long-term goals rather than short-term outcomes, advice she strives to follow. She advises women entering the industry to negotiate more, apologize less, hold their heads high, and draw inspiration from publications such as the one by Wes Kao.
Her Interview
Ten minutes with Yoshita
01What do you attribute your success to?
I think my family, a lot of my success, I would attribute to my family and the upbringing I've had in terms of my parents being extremely focused on the fact that I have a good career, you know, with or without the means they had. I think a lot of their sacrifices and troubles have helped me where I am, be where I am today. Yeah, and now I also have, like, a very strong partner, who has also been a lot of support in the last few years. So I would attribute a lot of success to that. The rest of it is just, like, I don't know how to settle for whatever I have at annual day. Like, I want more every single day, and that makes me so much restless.
02What’s the best career advice you’ve ever received?
I've always been told by my mentors to focus on long-term. Sometimes I get focused on short-term, where I'm thinking about Hey, whether this particular job is giving me this particular need that I have, and stuff like that. But my advisors have always told me, don't think about Like, this small outcome in this short term, think about your big goal, and focus on that. And if it's fine to let go of some stuff in the shorter term.
03What advice would you give to young women entering your industry?
The women today are really inspiring. I have been in the workforce for about 10 years now. And the women today are like so much more inspiring in terms of how they do not limit themselves in seconds at all, at any point. One thing that I must say, that I think I still think a lot of women do not negotiate, and are too grateful too soon. That's something I've still seen, women do a lot. I think women should apologize less. Hold their head high, even if sometimes even if their first instinct tells them to say sorry, they should take a moment and take a pause before thinking that, oh, it's their mistake, they should think about it from all angles. And there's this publication called A Woman Called Wes Kao, W-E-S-C-K-A-O. I think all of us need to read that and take inspiration on how they have told how to carry yourself at work, and I try to do that.
04What are the biggest challenges or opportunities in your field right now?
Opportunities and AI is just like I work in the AI sector, and it's a very different D. We are all trying to understand how to change ourselves and our way of working around that. Whatever seemed possible before, sorry, whatever seemed impossible before is possible now, and there's a lot of retraining of what we can even imagine. So that is both the opportunity and the challenge, because people who are able to imagine new possibilities and execute them shine so bright and so fast, and people who are not able to do it are wondering why did their skills become irrelevant overnight. So I think that's the opportunity and challenge of the AI sector right now, and I see that very much so in marketing, and even in the AI startups, I see that challenge within teams, where the most skilled people of the teams in terms of using AI, not any other metric. In terms of using AI, outshine everyone else.
05What values are most important to you in your work and personal life?
I actually realized being radically honest with yourself. And that's something that is important for me, both at work and in personal life, that I believe that if I can be radically honest with myself on why am I doing something, or why I had to cut choice, or why I'm making a decision, then I can and I have then I have the power to be able to introspect. And retrospect on my decisions and improve continuously. I do not have that level of awareness on why I'm doing something. Sometimes, for a lot of people, there's the real reason and the reason they'll tell themselves that hinder their progress, and that's something I force myself and my team and my family sometimes to acknowledge, so that we all can be better versions of ourselves every day.
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