The White Buffalo: Finding My Way Through Adversity and Building 72 Grid™
From Feeling Like an Outsider to Building a Framework That Helps Others Find Alignment
The White Buffalo: From Adversity to Entrepreneurship
For most of my life, I felt like I was different.
I often felt like the black sheep of my family, as though I were standing outside looking in, trying to understand where I belonged. There were times when I struggled simply to survive. I experienced homelessness, uncertainty, and moments when I questioned my own worth and the direction my life was taking.
For a long time, I thought those experiences were evidence that something was wrong with me.
Eventually, I began to see them differently.
My journey toward finding myself began when I found my faith.
Faith gave me something to hold onto when I did not have many answers. It taught me that not everything has to make sense immediately and that sometimes the path forward becomes visible only after you take the first step.
As my relationship with my faith grew, I also began paying attention to what I experienced as synchronicities and meaningful patterns in my life. I started listening more closely to my intuition and becoming more aware of the choices, relationships, and experiences that seemed to appear at significant moments.
My spiritual journey became a journey of self-discovery.
As an Oracle tarot reader, I developed an even deeper relationship with intuition and reflection. For me, tarot became less about predicting a fixed future and more about asking meaningful questions, recognizing patterns, and creating space to listen to myself. It encouraged me to look beneath the surface and become more conscious of what was happening within me and around me.
That process changed the way I saw my life.
I began to understand that the experiences I had survived did not have to become the definition of who I was. They could become part of the foundation from which I built something new.
That realization eventually became connected to my entrepreneurial journey.
I did not come from a traditional technology background. I was not someone who had spent years working in Silicon Valley or building software companies. My professional experience came largely from sales, management, and entrepreneurship. When I began developing the idea that would become 72 Grid™, I had to learn things I had never been taught.
So I learned.
I researched. I asked questions. I taught myself. I used modern development tools and artificial intelligence to help turn ideas into something structured and tangible. What began as an idea gradually became a framework with assessment logic, scoring architecture, a 72-node system, and a growing technology vision.
72 Grid™ is focused on something I believe is often overlooked in entrepreneurship.
Businesses are built by people.
We talk constantly about products, technology, funding, growth, and strategy. Those things matter. But behind every company are relationships, decisions, communication, leadership, trust, and human dynamics.
A founder can have an incredible idea and still struggle if the people building it together are not aligned.
That is the problem I want 72 Grid™ to help address.
The framework is designed to help founders and leadership teams better understand relational dynamics, recognize potential areas of friction, and make more intentional decisions before problems become more difficult and expensive to solve.
In many ways, building 72 Grid™ has mirrored my own personal journey.
I spent years trying to understand where I fit. Now I am building something centered around helping people better understand alignment.
I spent years questioning myself. Now I am creating a framework designed to encourage greater clarity and self-awareness.
I experienced moments when I had very little certainty about where my life was going. Now I am building a company based on the belief that greater understanding can help people make better decisions about where they are going.
That transformation is why I call my story The White Buffalo.
The white buffalo has become a symbol in my personal story of being different, walking a path that does not always look like everyone else's, and discovering that what once made you feel like an outsider can eventually become part of your strength.
I no longer look at my past only through the lens of what happened to me.
I look at it through the lens of what I chose to become because of it.
I am still learning. I am still building. I am still figuring things out. There are days when I have doubts, just like anyone else. But I have learned that confidence does not mean never being afraid. Sometimes confidence means continuing forward while you are still afraid.
That is one of the greatest lessons entrepreneurship has taught me:
- You do not need to have every answer before you begin.
- You need enough courage to take the next step.
- You need enough humility to learn what you do not know.
- You need enough resilience to keep going when the path becomes difficult.
- And you need enough faith in yourself to believe that your current circumstances do not determine your future.
To the young woman who feels like the black sheep, I want you to know that being different does not mean you are broken.
To the woman who has experienced setbacks, remember that your past does not have to be the final chapter of your story.
To the woman who has an idea but does not have the traditional background, resources, or connections to make it happen, start anyway. Learn what you need to learn. Find people who complement your strengths. Ask questions. Keep building.
You do not have to become someone else to create something meaningful.
You have to become more fully yourself.
My journey from adversity to entrepreneurship has not been a straight line.
It has been shaped by faith, intuition, resilience, failure, learning, relationships, and the decision to keep moving forward.
I cannot change where I came from.
But I can decide what I build from it.
And that is what I am doing with 72 Grid™.
I am taking everything I have learned about resilience, relationships, alignment, and human connection and turning it into something that I hope can help other people build stronger foundations for their own futures.
The girl who once wondered where she belonged is now building a place for her ideas to belong.
Maybe that is what finding your path really means.
Not discovering a road that was waiting for you all along, but having the courage to create one.
That is The White Buffalo.
And I am still walking.
