Her Story
About Amanda
Amanda Larson is the CEO of Florida Comfort Air Conditioning, where she leads the company's day-to-day operations, strategic planning, and organizational growth. After becoming involved with the family-owned HVAC business in 2008, she assumed an active operational leadership role in 2013 and has spent the past several years driving continuous improvement across the organization. Drawing on her experience in corporate environments, Larson has implemented standardized business processes, established key performance indicators, and led the successful adoption of ServiceTitan to enhance operational efficiency, customer service, and business performance. She has also developed expertise in website development and search engine optimization, helping strengthen the company's digital presence and market visibility.
Before transitioning fully into the HVAC industry, Larson built a diverse professional background in healthcare and technical services. She earned an Associate of Arts degree in 2011 and became a Certified Pharmacy Technician, working in hospital pharmacy settings that included the Orlando Cancer Center and Arnold Palmer Children's Hospital. She also completed professional certification in dog grooming before ultimately dedicating her career to business leadership. Her multidisciplinary experience has provided her with a strong foundation in operational excellence, customer care, problem-solving, and process optimization, all of which continue to shape her leadership philosophy.
Larson is recognized for her commitment to reliability, accountability, fairness, and continuous learning. She actively participates in ServiceTitan conventions and beta groups to remain at the forefront of industry innovation and best practices. In recognition of her professional accomplishments and leadership, she was selected to be featured as an Influential Woman representing Port Charlotte, Florida, for 2026. Passionate about supporting the next generation of women in the skilled trades, Larson encourages aspiring professionals to approach every opportunity with confidence, determination, and a willingness to work hard, demonstrating that strong leadership and success are built through dedication, resilience, and a commitment to excellence.
Her Interview
Ten minutes with Amanda
01What do you attribute your success to?
I attribute my success to consistently showing up, working hard, and giving my best effort every day. My parents set a powerful example through their strong work ethic, dedication, and reliability, and I have carried those values throughout my career. I also believe in implementing structured processes, continuously learning, leveraging technology, and investing in my team's growth, which has enabled both the business and our people to succeed together.
02What’s the best career advice you’ve ever received?
The best career advice I have received came from watching my parents lead by example. They consistently showed up, never shied away from hard work, and always gave their full effort. That example taught me the importance of reliability, perseverance, and approaching every opportunity with dedication and commitment.
03What advice would you give to young women entering your industry?
My advice to young women entering the HVAC industry is simple: don't be intimidated. Show up every day, work hard, and give your best effort. This industry offers tremendous opportunities, and women are absolutely capable of succeeding and leading when they approach the work with confidence, determination, and a willingness to learn.
04What are the biggest challenges or opportunities in your field right now?
One of the biggest challenges I face is overcoming assumptions that often come with being a young woman in a traditionally male-dominated industry. People sometimes assume the man beside me is the business owner rather than recognizing my leadership role as CEO. From a business perspective, our market has also been impacted by three major hurricanes, which resulted in widespread HVAC replacements and temporarily reduced replacement opportunities. At the same time, I see tremendous opportunities through innovation, maximizing the capabilities of trade technology such as ServiceTitan, improving operational efficiency, and building scalable business processes that support long-term growth.
05What values are most important to you in your work and personal life?
The values that matter most to me are reliability, accountability, fairness, understanding, and loyalty. I believe in treating others the way I want to be treated, consistently showing up, following through on commitments, and giving my best effort every day. I also place a high value on maintaining a healthy balance between my professional responsibilities and family life, ensuring that success in business never comes at the expense of the people who matter most.
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