Bridget Russo

Meet Bridget Russo, a visionary brand-builder who has masterfully shaped the landscape of fashion, retail, and consumer goods for over two and a half decades. Driven by a powerful combination of expertise and purpose, Bridget has consistently chosen to channel her extensive experience into ventures that create meaningful social impact.

As a dynamic force in the marketing world, Bridget has led transformative initiatives across various innovative brands. In 2019, she stepped into the role of Chief Marketing Officer at Bloomscape, where she orchestrated the meteoric rise of their direct-to-consumer plant delivery service, steering what became the fastest-growing retail product in a five-year span. Her marketing prowess continued to shine as she took the helm as CMO of CLMBR, a cutting-edge connected fitness startup in 2021.

Currently, Bridget is crafting new narratives as SVP Marketing for Outbound Hotels, reimagining outdoor destination lodging. Her impressive track record includes a pivotal five-year tenure as CMO at Shinola from 2012 to 2017, where she spearheaded global marketing and communications for the distinguished American design brand.

A pioneer in socially conscious fashion, Bridget made waves in the early 2000s by founding Passion Projects Consulting. Through this venture, she collaborated with EDUN, an innovative apparel brand dedicated to alleviating poverty in Africa through sustainable trade practices.

Her groundbreaking work hasn't gone unnoticed - Bridget's exceptional talent earned her a spot in the prestigious Ad Week Brand Genius Class of 2016. Today, she continues to shape the future of business as an Endeavor Detroit Mentor, sharing her wealth of knowledge with the next generation of entrepreneurs.