Dezerae Fish
Dezerae Fish is a dedicated business consultant, technical writer, and leadership development professional with a strong track record of helping organizations identify challenges and implement long-term solutions. As the owner and operator of Phoenix Rise Enterprise LLC, she partners with businesses to uncover operational inefficiencies, streamline communication, and strengthen leadership practices. Known for her analytical mindset and ability to distill complex information into clear, actionable insights, Dezerae empowers teams to operate at their highest potential.
Her career spans roles in consulting, training, and performance analysis, where she has consistently delivered measurable improvements in efficiency, compliance, and employee engagement. At Cabin Coffee Company, she served as a Field Consultant and Training Performance Analyst, traveling across multiple states to assess operations, refine training programs, and mentor leaders. She has also contributed her expertise to accounting services and policy development, further broadening her experience across industries.
A graduate of North Iowa Area Community College with a degree in Business Management, Dezerae brings both academic knowledge and practical expertise to her work. Passionate about service and continuous growth, she is also committed to volunteering in areas such as child welfare, education, and economic empowerment. With her blend of strategic problem-solving, technical writing, and people-focused leadership, Dezerae continues to make a meaningful impact on the organizations and communities she serves.
• North Iowa Area Community College - ABA
What do you attribute your success to?
I attribute my success to the love and encouragement of my husband and daughter. Their support has given me the strength to pursue challenges with confidence and the resilience to keep going when things get difficult. They remind me daily of the importance of patience, compassion, and balance, and they inspire me to bring those same values into my work. Everything I achieve is not only for my growth but also to set an example for them that perseverance, hard work, and integrity lead to lasting success.
What’s the best career advice you’ve ever received?
The best career advice I’ve ever received wasn’t necessarily spoken in words, but shown through the actions of my support system. Having people who consistently stood by my side, believed in me, and reminded me of my worth gave me the confidence to keep moving forward. Their presence taught me that success isn’t just about what you achieve, but also about who supports you along the way.
What advice would you give to young women entering your industry?
My advice to young women entering this industry is to stay true to who you are. It can be easy to feel pressured to change or fit a certain mold, but your authenticity is your greatest strength. When you lead with confidence in your own values and abilities, you’ll not only find success, but you’ll also inspire others to do the same.
What values are most important to you in your work and personal life?
The values most important to me in both my work and personal life are honesty and integrity. I believe trust is built through transparency and consistency, and I strive to approach every situation with authenticity. Whether I’m leading a team, working with clients, or caring for my family, I hold myself accountable to doing what is right, even when it’s not the easiest path.
Locations
Phoenix Rise Enterprise LLC
Mason City, IA 50401