Geidy Garcia

Geidy Garcia is a seasoned and bilingual retail leader currently serving as Store Manager at TravisMathew Apparel in Schaumburg, Illinois. With over a decade of diverse experience across retail management, team leadership, and operations, she has built a proven track record of driving store performance, improving customer engagement, and fostering strong, collaborative teams. Geidy’s educational foundation includes a Bachelor’s degree in Sociology from the University of Havana and an Associate’s degree in Business Management from ITT Technical Institute, which together inform her strategic, people-centered approach to leadership. Since joining TravisMathew in 2019, Geidy has risen through the ranks from Assistant Store Manager to her current leadership role, where she supports multi-store operations, oversees new store openings, and implements data-driven strategies to optimize sales and operational efficiency.
Geidy's impact goes beyond numbers—she is recognized for cultivating inclusive, engaging work environments that retain talent and inspire team performance. Her career includes leadership roles at Hammer Made, White House Black Market, and Childtime Learning Centers, where she developed a strong foundation in customer service, training, and administrative coordination. Throughout her journey, Geidy has consistently leveraged her cultural fluency and analytical mindset to align company goals with community engagement initiatives, including local events that elevate brand visibility. Her career reflects a deep commitment to empowering people, growing brands, and creating retail experiences that resonate.
• Colegio de Profesionistas de la Educación José Vasconcelos A.C.
• ITT Technical Institute-Oak Brook- Associate's
• University of Havana- Bachelor's