Jacquelyn Berney

Jacquelyn Berney serves as president of VI Marketing and Branding, a full-service advertising agency based in Oklahoma City, Oklahoma, where she has led the organization since 2022. With 27 years of professional experience, Berney oversees a team of more than 65 full-time employees and focuses on leadership development, behavior change marketing, and integrated marketing and communications strategies that deliver measurable results such as ROI and specific behavioral objectives. Her educational background includes an integrated marketing and communications degree from the business school, following two years of architecture studies, along with a digital analytics course through Cornell. She is preparing to complete a leadership and conflict resolution course at Harvard through her YPO membership and incorporates tools like the Giant assessment to enhance team communication and performance. Under her leadership, the agency has achieved four consecutive record-breaking years, earned fifth-place recognition as a top workplace, and received more national awards than in any previous period. Berney also contributes to her community as a board member of the Oklahoma City Museum of Art and Variety Care, organizations aligned with her values of art, science, healthcare access, and positive impact.